|
|
|
|
Wednesday, April 08, 1998 Tuesday, Iomega closed at $6 1/2, down $5/16 (-4.59%). TODAY'S RECAP: The stock slipped another notch yesterday, but posters on the Iomega message board cared about discussing other things. The Swan drive (as yet unreleased) occupied some folks' thoughts, as did Iomega's marketing campaign and the relative speed of flash card memory and clik!'s memory for downloading. Enjoy! INDEX: Use the Search or Find feature of your word processor to locate the article number (Find: 1++, 3++, etc.) - or use AOL's Edit>>Find in Top Window Feature.
1++ ZilberHere offers one perspective of Iomega's target audience.
Recap written and posts compiled by TMF
Weekly. _______________________________ And now, the Best of the Board...Started 9:00pm ET 4/6/98. 1+++++++++++++++++++++++++++
Subject: Re: Iomega advertising << "This spring, Iomega, makers of Zip disks and drives, will kick off a sponsorship of PBS's Nova, a billboard campaign in the top 10 PC markets and a media exclusive on the subway shuttle from Grand Central to Times Square. >> So, now the thrust of the advertising campaign finally becomes clear. Iomega is targeting sedentary commuters who would rather spend $1.50 to stand in a cattle-car for three minutes than engage in a brisk, aerobic walk to traverse five city blocks aboveground. 2+++++++++++++++++++++++++++
Subject: Re: Flash vs Clik! << Today I had to give up my Powerbook for a while to download 23 HR images from my Kodak DC-50 digital camera. The total file size was 2.8MB. It took about 20 minutes. With a camera having higher resolution chip, and a larger flash card, this same 23 images would take a concomitant longer time, it seems to me. I gotta believe that a Clik! disk with the same 23 images recorded would dump the file onto my Powerbook in a *considerably* shorter time. I, for one, think that Flash cards aren't worth the powder to blow them to Hades, and cannot *wait* for HR digital cameras to become available with Clik! drives... >> Sorry, Larry. Your example has everything to do with interface selection and transfer speed and nothing to do with the storage device. The performance of clik -- as measured by throughput, your issue here -- is not going to be better than Flash. As a matter of fact, Iomega seems to be talking serial connections as one of clik's prime options. Nothing could be slower, other than the IR connections they are talking about. Today, flash transfers at nice speed can occur by inserting the flash card into a PC Card adapter and just reading it like a moderately fast hard drive. This probably doesn't work on a Macintosh. If you plug in your camera to the serial port -- whether that camera has a clik drive, a flash card, or the IBM vaporware -- it will transfer slowly. Period. The storage on the camera is not a bottleneck. 3+++++++++++++++++++++++++++
Subject: Re: Swan 1.44mb Compatibility? (Re: Computer News Bit 4-6-98
a.m.) << Swan does not have to PUBLICLY demonstrate anything. >> Unless, of course, they actually want to generate some consumer demand for this product, in which case letting people actually see the product exists and works is generally considered a good thing. << As long as the OEMs see it and believe it that is all Swan needs. >> I understand you want to be optomistic about your investment Barry, but do you really believe this nonsense? You don't think Swan needs consumer demand? You don't think the OEM's need to have their customers asking for a product before they start making real committments instead of just testing the drive, which they seem to have been doing forever? You really believe all Swan has to do is build it and they will come? << OEMs are getting drives begginnig NOW for testing. >> This has been a recording. BEEP From: IAmErgoSum: << The Ultra-High Capacity (UHC) technology and products have a history dating back to 1995 with products that have been displayed at the last three COMDEX/Fall trade shows. >> Is there any sort of record for how many COMDEXes a product has been shown at without ever going on sale? _______________________________
End Report. Posts covered through 9:00pm ET 4/7/98.
WE
DELIVER - Get IOM
In Fooldom Today delivered
|
||||||||||
|
|||||||||||
