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XtremeMac Helps Apple® Product Consumers ‘Go Wireless’

XtremeMac Helps Apple® Product Consumers ‘Go Wireless’

New Portable Audio Receivers Equip Your Favorite Portable or Home Speaker System with Wireless Bluetooth® Capability

OAKDALE, Minn.--(BUSINESS WIRE)-- XtremeMac today announces the launch of two new products — the BT Connect and BT Home Connect Portable Bluetooth®Audio Receivers — which enable Apple product enthusiasts to turn their favorite non-Bluetooth home or portable speaker systems into wireless devices with Advanced Audio Coding (AAC) quality sound. Now, previously non-wireless audio systems can easily be controlled from an iPhone®, iPad® or Bluetooth enabled iPod®device, achieving better sound quality than MP3 formats.

XtremeMac BT Connect (Photo: Business Wire)

XtremeMac BT Connect (Photo: Business Wire)

With a unique, compact design, the XtremeMac™ BT Connect receiver allows Apple lovers the ability to unleash music wirelessly, turning a previously non-Bluetooth portable speaker system into a wireless one. With 10 hours of playback on a fresh pack of AAA batteries, music can last all day or all night. For the home or office, the XtremeMac BT Home Connect receiver equips a traditional home speaker system with wireless Bluetooth capability that frees listeners from both cord and dock.

Both the XtremeMac BT Connect and BT Home Connect receivers utilize AAC Codec - the standard format for mobile Apple products, to achieve better sound quality than Sub-Band Coding Codec (SBC) format. After initial set-up, the XtremeMac BT Connect and BT Home Connect receivers remember your mobile device’s Bluetooth connection for easy access, with an LED indicator that confirms connectivity.

The BT Connect receiver’s features include:

  • Portable Bluetooth Audio Receiver with AAC, designed to work seamlessly with your Bluetooth enabled Apple product.
  • Small form factor with unique design allows for a clean and simple wireless audio solution.
  • Remembers your Bluetooth connection for easy access once paired.
  • Provides 10 hours of playback on fresh AAA batteries.
  • U.S. Manufacturer's suggested retail price (MSRP): $59.95

The BT Home Connect receiver’s features include:

  • Bluetooth Audio Receiver for your favorite speaker, designed to communicate seamlessly with your Bluetooth enabled Apple product, providing wireless AAC quality audio.
  • 3.5mm-to-RCA converter allows for use with a variety of powered speaker systems and audio receivers.
  • Remembers your Bluetooth connection for easy access once paired.
  • Plug-mounted design and cable management system for a clean and simple solution.
  • U.S. MSRP: $59.95

Additional information on availability of XtremeMac BT Connect and XtremeMac BT Home Connect Portable Bluetooth Audio Receivers will be announced at a later date.

ADDITIONAL INFORMATION AND ASSETS FOR MEDIA USE

XTREMEMAC INFORMATION FOR MEDIA

FOR ADDITIONAL MULTIMEDIA ASSETS CONTACT

Rob Krauser, Cornerstone Agency, rkrauser@cornerstoneagency.com

About XtremeMac:

Celebrating its 10-year anniversary, XtremeMac is a portfolio brand of Imation Corp. (NYSE: IMN  ) . Founded in 2001, the same year Apple introduced the first iPod® device, XtremeMac provides innovative solutions to protect, power and play Apple® products. The brand’s award winning cases, speaker docks and charging solutions incorporate leading edge design and advanced technology to enhance the customer experience with Apple® products. Additional information can be found at XtremeMac.com, Facebook/XtremeMac and Twitter/XtremeMac.

Imation and the Imation logo are trademarks of Imation Corp. XtremeMac and the “X” logo are trademarks of Imation Corp. Apple, iPhone, iPad and iPod are trademarks of Apple Inc., registered in the U.S. and other countries. Bluetooth is a registered trademark owned by Bluetooth SIG, Inc. and any use of such marks by Imation is under license. All other trademarks are property of their respective owners.

Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50414959〈=en



Cornerstone
Rob Krauser, 212-652-9278
rkrauser@cornerstoneagency.com
or
XtremeMac
Mary Rawlings-Taylor, 651-704-6796
mjrawlings-taylor@imation.com

KEYWORDS:   United States  North America  Minnesota

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