Dealertrack Technologies Showcases New Innovations at 2013 NADA Convention

Dealertrack Technologies Showcases New Innovations at 2013 NADA Convention

Launches New Digital Retailing, Interactive and Inventory Suites, and Introduces New Mobile iPad Menu Selling and DMS Mobile Reporting Solutions

LAKE SUCCESS, N.Y.--(BUSINESS WIRE)-- Driving innovation and progress across the automotive retail industry, Dealertrack Technologies (Nasdaq: TRAK  ) will be launching several expanded technology suites and previewing new mobile innovations and other solutions for automotive dealers at the upcoming National Automotive Dealers Association Convention and Expo 2013 (NADA 2013), February 8th through 11th, in Orlando, Florida (Booth #2415).

From its all new and state-of-the-art exhibit, Dealertrack will unveil an “Interactive Zone” at the center of the booth where dealers can see and touch some of the company’s latest mobile innovations, and sign up for free trials and special offers. Dealertrack will also showcase its full portfolio of integrated technologies designed to drive efficiency and accelerate workflow for automotive dealers, including several new launches:

  • Digital Retailing Suite – Only Dealertrack provides dealers with the power to fundamentally transform automotive retailing by enabling their online shoppers to complete more of the vehicle buying process online. Shoppers can search inventory, receive a first pencil offer, apply and pre-qualify for financing, plus value their trade using dealer controlled smart tools.
  • Interactive Suite – With the acquisition of ClickMotive, Dealertrack has dramatically elevated its capabilities in the digital marketing arena, including a top performing line-up of dealer and group websites, mobile websites, search, social, managed chat tools, and integrations with Dealertrack’s Digital Retailing Suite.
  • Inventory Suite – With solutions for pricing, appraising, merchandising, sourcing, stocking, trading, mobile and vehicle transportation, Dealertrack’s solution set is the most powerful and comprehensive in the industry. For transporting vehicles, Dealertrack now operates North America’s largest web-based shipping network, facilitating the moving of more than 2.5 million vehicles per year.
  • New Mobile Solutions for DMS and eMenu – Building on the success of its mobile sales and F&I, and TrueTarget apps, Dealertrack continues to expand its line-up of mobile offerings. At NADA, Dealertrack will be previewing new mobile tools for dealers that deliver customized business-critical analytics for DMS on mobile devices, as well as a new customer-friendly menu to present and sell aftermarket F&I options from an iPad.

“The dealer is always at the center of our thinking when we design new solutions to advance workflows and drive efficiencies,” said Raj Sundaram, executive vice president, Dealer Solutions, Sales and Marketing, Dealertrack. “At this year’s NADA show, we will kickoff what is shaping up to be a multi-year product onslaught with the launch of new integrated solution sets and mobile technologies that will drive unprecedented efficiency and performance for dealers.”

NADA 2013 Show Demonstrations and Promotions

At the show, Dealertrack will be giving away $100 gift cards for completing pre-scheduled product demonstrations at the show. The company will also give away new iPad Minis for qualifying purchases at the show or by later completing a follow up DMS full departmental demo at a dealership. Quantities are limited. Product demonstrations can be scheduled and promotional terms and conditions are available at www.dealertrack.com/nada or at the Dealertrack booth (#2415).

About Dealertrack Technologies ( www.dealertrack.com )

Dealertrack Technologies’ intuitive and high-value web-based software solutions and services enhance efficiency and profitability for all major segments of the automotive retail industry, including dealers, lenders, OEMs, third-party retailers, agents and aftermarket providers. In addition to the industry’s largest online credit application network, connecting more than 19,000 dealers with more than 1,200 lenders, Dealertrack Technologies delivers the industry’s most comprehensive solution set for automotive retailers, including Dealer Management System (DMS),Inventory, Sales and F&I, Interactive and Registration and Titling solutions. For more information visit www.dealertrack.com.

Safe Harbor for Forward-Looking and Cautionary Statements

Statements in this press release regarding Dealertrack and its solutions, including new integrated solution sets and mobile technologies, and all other statements in this release other than the recitation of historical facts are forward-looking statements (as defined in the Private Securities Litigation Reform Act of 1995). These statements involve a number of risks, uncertainties and other factors that could cause actual results, performance or achievements of Dealertrack Technologies to be materially different from any future results, performance or achievements expressed or implied by these forward-looking statements.

Factors that might cause such a difference include the timing of the launch of solutions and technologies, their functionality and adoption by dealers, and other risks listed in our reports filed with the Securities and Exchange Commission (SEC), including our Annual Report on Form 10-K for the year ending December 31, 2011. These filings can be found on DealerTrack Technologies’ website at www.dealertrack.com and the SEC's website at www.sec.gov . Forward-looking statements included herein speak only as of the date hereof and Dealertrack Technologies disclaims any obligation to revise or update such statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events or circumstances.

iPad is a registered trademark of Apple. Apple is not a participant or sponsor of this promotion.

TRAK-G ###



Dealertrack Technologies, Inc.
Ken Engberg, 516-734-3692
kenneth.engberg@dealertrack.com
or
Dealertrack Technologies, Inc.
Michael DeMeo, 516-734-3691
michael.demeo@dealertrack.com

KEYWORDS:   United States  North America  New York

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