Virtual Piggy Signs First UK Partners

Virtual Piggy Signs First UK Partners

Toy companies to offer youth payment solution in Europe

LOS ANGELES--(BUSINESS WIRE)-- Virtual Piggy, Inc. (OTCBB: VPIG), an innovator in safe youth payments, today announced that it has signed partnership agreements with Toy Galaxy and Toadstool companies in the UK to integrate the Virtual Piggy solution into both companies' ecommerce operations.

Toy Galaxy has a major retail footprint in the United Kingdom with stores across the London area specializing in all the largest brands in the toy industry, such as Fisher-Price, V-tech, Lego, Chicco, Hornby, and more. With their new online store the company will host a library of over 9000 products.

Toadstool is a London based company that sells high quality toys designed to inspire and stimulate children’s natural creativity and learning.

Virtual Piggy promotes financial management while empowering youth under 18 to make purchasing, saving and other money management decisions for themselves, within the boundaries setup by parents. The technology serves as a family wallet that is available online or via mobile, and is always 100% free to use.

"This is the start of what looks like a busy summer for Virtual Piggy," said Joe Peden General Manager of EMEA, "Our privacy and control features are resonating well with parents, children and stores throughout Europe."

For information about Virtual Piggy visit www.VirtualPiggy.com

About Virtual Piggy, Inc.

Virtual Piggy, Inc. is the first e-commerce solution that enables kids to manage and spend money within parental controls. It enables parents to teach financial management through the use secure family wallet that is available online or via mobile and is always 100% free to use. The technology company delivers online security platforms designed for the Under 18 age group in the global online market, and also enables online businesses the ability to function in a manner consistent with the Children’s Online Privacy Protection Act (“COPPA”) and similar international children’s privacy laws. The company is based in Hermosa Beach, CA and on the Web at: www.virtualpiggy.com

Safe Harbor Statement

All statements herein other than statements of historical facts are forward-looking statements within the meaning of the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995. These statements are based upon our current expectations and speak only as of the date hereof. Such statements are not guarantees of future performance and are subject to known and unknown risks and uncertainties that could cause our actual results to differ materially from those expressed or implied in such forward-looking statements. Such factors include, but are not limited to, our ability to raise additional capital, our limited operating history and revenue, our ability to attract and retain qualified personnel, our dependence on third party developers, our ability to develop new services, market acceptance of our services, legislative, regulatory and competitive developments, enforcement of our intellectual property, general economic conditions, as well as other factors set forth under the caption "Risk Factors" in our Forms 10-K filed with the SEC, and other filings with the SEC.



UK:
Virtual Piggy
Suzanne Noble, +44 7957 371840
snoble@virtualpiggy.com
US:
Public Relations
Sarah Hall Productions
Jenna Guarneri, 212-529-1598
Jenna@SHPNY.com
or
Investor Relations
HaydenIR
Peter Seltzberg, 646-415-8972

KEYWORDS:   United Kingdom  United States  Europe  North America  California

INDUSTRY KEYWORDS:

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