Great American Country to Telecast Live Coverage of 2013 Wrangler National Finals Rodeo December 5-14

Great American Country to Telecast Live Coverage of 2013 Wrangler National Finals Rodeo December 5-14

Network expands rodeo coverage with nightly ‘Inside the WNFR’ series featuring additional event coverage, recaps, standings, athlete profiles and more

Great American Country to carry WNFR coverage in high-definition

KNOXVILLE, Tenn.--(BUSINESS WIRE)-- Open the chutes! Great American Country presents ten nights of live action from the Wrangler National Finals Rodeo (WNFR), Dec. 5 - Dec. 14. The WNFR marks the season-ending championship event for the Professional Rodeo Cowboys Association (PRCA) and is widely considered the world’s foremost, richest and most prestigious rodeo showcasing the best cowboys, barrel racers and livestock anywhere.

Open the chutes! Great American Country presents ten nights of live action from the Wrangler Nationa ...

Open the chutes! Great American Country presents ten nights of live action from the Wrangler National Finals Rodeo (WNFR), Dec. 5 - Dec. 14. (Photo: Business Wire)

“Rodeo reflects values of competition, hard work and passion, which fit perfectly on Great American Country, where we celebrate all those same ideals,” said Sarah Trahern, senior vice president and general manager of Great American Country. “Rodeo takes on a life all its own, with a little danger and a lot of heart. And for ten nights, we commemorate this unique lifestyle and offer viewers an immersion into a gritty, real American subculture.”

During the Wrangler National Finals Rodeo, which broadcasts live from Las Vegas’s Thomas & Mack Center, the top 15 contestants in seven competition categories, as determined by total winnings during the regular season, plus select post-season events, compete for world championship status. Events include Bareback Riding, in which contestants ride a bucking bronc using only a rigging resembling a suitcase handle; Steer Wrestling, featuring a “bulldogger” who descends his horse to wrestle a steer to the ground as quickly as possible; Team Roping, with two athletes – a header and heeler – working in concert to rope a steer; Saddle Bronc Riding, where a fluid, synchronized eight-second ride is the goal; Tie-Down Roping, where a cowboy and his horse work together to rope, flank and tie a calf; Barrel Racing, featuring riders completing a zigzag pattern around three barrels for the fastest time; and Bull Riding, a one-handed, eight-second quest aboard a 2,000-pound bull.

“This is the super bowl of ProRodeo,” said Karl Stressman, PRCA commissioner. “We have the best athletes against the best stock, and it all leads up to crowning the PRCA World Champions. Great American Country has been a tremendous partner in bringing the WNFR to viewers and helping drive the excitement around our biggest event of the year.”

In addition to December’s live coverage of the WNFR, Great American Country brings viewers closer to the action with the nightly series Inside the WNFR, co-anchored by Justin McKee, a PRCA announcer and Suzanne Alexander, host of Great American Country’s newest music series Great American Playlist, debuting Nov. 4. Inside the WNFR episodes will feature recaps of the events, standings reports, athlete profiles and more, and also runs Dec. 5-14.

For the first time since acquiring the Wrangler National Finals Rodeo in 2011, Great American Country will broadcast the ten-night event in high-definition. Viewers can request their cable or satellite provider to add Great American Country in HD by visiting http://gac.viewerlink.tv.

About Great American Country

Great American Country invites viewers to see America as they never have before, delivering to viewers original lifestyle programming, music performance specials, live concerts and country music videos. Great American Country is available in more than 63 million households and online at http://www.GACTV.com.

Great American Country is owned by Scripps Networks Interactive Inc. (NYSE: SNI  ) , the leading developer of lifestyle-oriented content for television and the Internet, including HGTV, DIY Network, Food Network, Cooking Channel and Travel Channel. Scripps Networks Interactive is based in Knoxville, Tenn., with offices in New York, Los Angeles, Chicago, Detroit, Atlanta, Chevy Chase, Md. and Nashville.

About Professional Rodeo Cowboys Association (PRCA)

The PRCA, headquartered in Colorado Springs, Colo., is the largest and oldest professional rodeo-sanctioning body in the world. The recognized leader in ProRodeo, the PRCA is committed to maintaining the highest standards. The PRCA, a membership-based organization, sanctions approximately 600 rodeos annually, and there are more than 30 million fans in the U.S. The PRCA showcases the world's best cowboys by televising the sport's premier events, including the Wrangler Million Dollar Gold Tour presented by Justin Boots, the Justin Boots Playoffs and Championships, Ram National Circuit Finals Rodeo, All American ProRodeo Finals, Wrangler Champions Challenge presented by Justin Boots, PRCA Xtreme Bulls Tour and the world-renowned Wrangler National Finals Rodeo on Great American Country (DISH Network 165, DirecTV 326). Each year, PRCA-sanctioned rodeos raise more than $26 million for local and national charities. For comprehensive coverage of the cowboy sport, read the ProRodeo Sports News, the official publication of the PRCA, and for daily updates of news and results visit the PRCA's official website, www.prorodeo.com.



for Great American Country
Ronna Rubin, 615-298-4400
ronna@rubinmedia.biz

KEYWORDS:   United States  North America  Nevada  Tennessee

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