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Curb Your Enthusiasm on Chico’s

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Chico’s (NYSE: CHS  ) shares have been on fire lately, but there’s little real sign of progress in the retailer’s business to justify such optimism. The shares are up again today after the retailer beat analysts’ expectations with its fourth-quarter results, but come on; it wasn’t exactly a good quarter, people.

The retailer’s fourth-quarter loss widened considerably, coming in at a loss of $40.5 million, or $0.23 per share, versus a net loss of $20.5 million, or $0.12 per share, in the same period last year. Revenue dropped 8.8% to $373.4 million. Same-store sales plunged a dismal 13%.

Gross margin dropped to 44.4% of sales from 47.7% of sales this time last year, as the company slashed prices to move merchandise out the door.

Chico’s results included two significant charges. It wrote off $0.05 per share related to fixed assets at certain underperforming stores, and $0.04 per share in charges related to severance and workforce reduction costs and obligations related to its separation agreement with former CEO Scott Edmonds.

I can admit there’s one good thing about Chico’s, and that is that it has $268.7 million in cash and cash equivalents on its balance sheet and no debt. I’ve often expressed negativity on retailers that needed to turn around their businesses in this terrible economic climate and had a lot of debt to boot, such as Talbots (NYSE: TLB  ) , Borders (NYSE: BGP  ) , and Pier 1 (NYSE: PIR  ) .

Still, I have a hard time seeing exactly why some investors appear to be fired up about Chico’s. This retailer has been struggling to turn its business around for quite some time. And yet lately, its stock has been on fire -- in the last three months, Chico’s shares are up nearly 80%. Huh? Sure, the stock did get tremendously beaten down, but still, it didn’t even manage to report a profit for the last fiscal year.

Some retailers have shown remarkable resilience despite the poor economy. The Buckle (NYSE: BKE  ) , Urban Outfitters (Nasdaq: URBN  ) , and Aeropostale (NYSE: ARO  ) all spring to mind as far more compelling stock ideas since they have been able to keep customers coming in their doors.

Investors who are betting Chico’s can turn things around when the economic headwinds are so fierce -- and making this bet on so little evidence of real progress in the business -- may find themselves learning a lesson on why a stock can look like a value but end up being a value trap.

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Alyce Lomax owns shares of Urban Outfitters. The Fool has a disclosure policy. Try any of our Foolish newsletters today, free for 30 days.


Comments from our Foolish Readers

Help us keep this a respectfully Foolish area! This is a place for our readers to discuss, debate, and learn more about the Foolish investing topic you read about above. Help us keep it clean and safe. If you believe a comment is abusive or otherwise violates our Fool's Rules, please report it via the Report this Comment Report this Comment icon found on every comment.

  • Report this Comment On March 03, 2009, at 4:44 PM, zimco4 wrote:

    You obviously do not know anyone who shops there or about their loyal customer base. ALL retailers within their demographic customer base are suffering, but most do not either have the cash to survive this economic downturn or the kinds of loyal customers that always check Chico's for new items, etc. on a regular basis. Perhaps you need to ask your mom dude.

  • Report this Comment On March 03, 2009, at 6:14 PM, peterwolff1 wrote:

    i have been tempted to buy more chico's also. why? because michelle obama appears to like black/white stuff

    peter

  • Report this Comment On March 16, 2009, at 4:33 PM, oldfighternav wrote:

    Chico's makes my wife happy and looking great ! She is very loyal not only for their good selection and pricing but for the top of the line customer service. Heck I even enjoy going into their differant stores.

    A happy husband from California.

  • Report this Comment On March 18, 2009, at 4:09 PM, yarnaej wrote:

    i think there is false hope for this stock...have you seen the clothes lately...they have gone from trying to attract a younger customer and now have the most ugly matronly looking clothes i have seen anywhere and higher prices to boot trying to lure the older customer back who is not spending due to the poor economy..they have missed the boat and the new ceo will have to go down with the ship!!

  • Report this Comment On March 20, 2009, at 2:04 PM, umsucar wrote:

    I not sure the comparison of the reference stores was a valid one. The target markets for CHS verses BKE, URBN and ARO are not the same. CHS focus is on higher income, educated, mature women. As the other stores are shooting for younger 18 -24 men and female customers.

    However, I would say that CHS has not been able to really caputre the imagination of their target market, is having some issues integrating and branding their acquistions. That said, the potential for CHS to rebound when the economy heats up again is very high. Their customers base has been drilled in this downturn and that has effected new purchases. When the cusmoter base starts to feel good about themselves again, CHS will profit and given their 0 debt they do have time to get on track.

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5/25/2012 4:00 PM
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