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This Week's 5 Dumbest Stock Moves

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Stupidity is contagious. It gets us all from time to time. Even respectable companies can catch it. As I do every week, let's take a look at five dumb financial events this week that may make your head spin.

1. Nutflix
You can rent Bad News Bears and Raging Bull through Netflix, but they're apparently easy to confuse these days.

A pair of analysts issued bullish notes on Netflix (Nasdaq: NFLX  ) , raising their price targets in the process. Credit Suisse and Barclays Capital wiped away old near-term price targets of $90 and $100, respectively. Credit Suisse is now at $140. Barclays is perched at $128.

What's so dumb about that? Well, the stock price was already more than $140 when the notes went out. Credit Suisse analyst John Blackledge actually upgraded the stock -- from "underperform" to "neutral" -- along with his new price target.

I realize that "neutral" isn't exactly a glowing endorsement, but since when does that mean that a stock is likely headed lower? Maybe it's just me, Blackledge, but I'd leave it as "underperform" until you're read to call for a positive return for investors. I'm guessing the embarrassment of a previously bearish call with that $90 price target may be clouding things here.

2. Headless is a state of mind
You know how a chicken without a head can keep moving for a while? I guess I'm calling Hewlett-Packard (NYSE: HPQ  ) chicken.

It had no problem entering into a costly bidding war for 3PAR, shortly after booting CEO Mark Hurd. Now it's paying $1.5 billion for security technology specialist ArcSight (Nasdaq: ARST  ) . HP sure is doing a lot of buying for a company that doesn't have a permanent CEO in place. I'm not sure who it will ultimately hire, but there's going to be one massive puzzle to piece together.

You know who used to be real good at HP in integrating purchases and realizing cost savings? Hurd -- the guy it tossed, paying him a meaty severance package, and then getting litigious after he popped up at Oracle (Nasdaq: ORCL  ) .

Speaking of Oracle, did you catch last night's better-than-expected quarterly report? Did you catch how Hurd was part of the conference call, even though he wasn't with the company during the quarter that was being discussed? My bet is that this is Oracle CEO Larry Ellison taunting HP.

The income statement is also taunting HP. A year ago, Oracle didn't even need to break down hardware sales, but that changed after Sun's purchase. It actually accounted for most of the growth at Oracle, since its bread-and-butter software revenue inched just 14% higher when overall revenue spiked 48% after the Sun buy.

What have you done, HP? What are you doing?

3. Chase ugly
Outages are part of cyberspace, but it's always hard when it happens to a financial services firm when money's involved. It's also incredibly stupid that JPMorgan's (NYSE: JPM  ) Chase should have a prolonged outage on its Chase.com site and fail to let credit card and online banking customers know about the problems early on.

"We are sorry for the difficulties that recently affected Chase.com, and we apologize for not communicating better with you during this issue," Chase finally owned up to on its website.

Access wasn't the only problem. Customers that had scheduled online bill payments for Monday, Tuesday, or Wednesday didn't have them go through until Wednesday night.

Chase didn't just drop the ball. It kicked it around a bit, too.

4. Move over
Am I allowed to announce a product dead before it even hits the stores? Sony (NYSE: SNE  ) is rolling out PlayStation Move, its late response to the success of Wii's motion-based controller. Xbox fans will be able to bury their own motion-based controller when the costly Kinect hits the market in two months.

Unfortunately, Sony is a couple of years too late. Gamers may have enjoyed getting off the couch for some Wii bowling in 2007, but even the Guitar Hero and Rock Band games peaked between 2008 and 2009.

Gamers are relaxing again, fumbling through a bag of Doritos when they're not pounding their controllers from the comfort of their beanbag chairs. Does Sony really think that pimply teen die-hard gamers are going to want to stand up for faux archery? Are they going to be open to mom entering their room with yoga pants to perform video game workouts?

You're welcome to buy the Move now -- or just wait until it's marked down on the clearance rack after the holidays.

5. Booking a trip or tripping a book
I didn't know that there were still analysts behind Barnes & Noble (NYSE: BKS  ) these days, but Merrill Lynch's Alan Rifkin has finally turned bearish.

He's downgrading the stock -- from a ho-hum "netural" to a run-for-the-hills "underperform" -- but even his pessimism appears uncharacteristically upbeat. He now sees the company posting a loss of $0.10 a share this fiscal year, breaking even next year, and earning $0.20 a share the following year.

Really? Digital books continue to grow in popularity, and B&N doesn't have the financial muscle to make its Nook a leader. Suggesting a profit in fiscal 2013 -- when the real wager is whether it will even be around -- is the dagger.

Which of these five moves do you think is the dumbest? Share your thoughts in the comment box below.

The Steve Jobs Betrayal
You may already know that in the final year of his life, Jobs revealed a stunning betrayal — and told his biographer, "I will spend my last dying breath... and every penny of Apple's $40 billion in the bank to right this wrong." What was it that made Jobs so irate — and why could it make a few in-the-know investors some major profits over the coming months and years?

Enter your email address below to find out what made Jobs so enraged!

Netflix is a Motley Fool Stock Advisor selection. The Fool owns shares of Oracle. Try any of our Foolish newsletter services free for 30 days.

True to its name, The Motley Fool is made up of a motley assortment of writers and analysts, each with a unique perspective; sometimes we agree, sometimes we disagree, but we all believe in the power of learning from each other through our Foolish community.

Longtime Fool contributor Rick Munarriz is a fan of dumb and smart business moves. Investors can learn plenty from both. Hdoes not own shares in any of the stocks in this story, except for Netflix. Rick is also part of the Rule Breakers newsletter research team, seeking out tomorrow's ultimate growth stocks a day early. The Fool has a disclosure policy.


Comments from our Foolish Readers

Help us keep this a respectfully Foolish area! This is a place for our readers to discuss, debate, and learn more about the Foolish investing topic you read about above. Help us keep it clean and safe. If you believe a comment is abusive or otherwise violates our Fool's Rules, please report it via the Report this Comment Report this Comment icon found on every comment.

  • Report this Comment On September 17, 2010, at 10:58 AM, dmesmerf wrote:

    Your correspondent wrote: "HP sure is doing a lot of buying for a company that doesn't have a permanent CEO in place. I'm not sure who it will ultimately higher, but there's going to be one massive puzzle to piece together."

    I think he might have meant 'hire' instead of 'higher.' Now that's just plan foolish, as opposed to Foolish.

  • Report this Comment On September 17, 2010, at 6:17 PM, TMFBreakerRick wrote:

    I guess that would make ME the 6th dumb stock move of the week!

    Thanks for the heads up. I see a clearer thinking Fool has already corrected the flub.

  • Report this Comment On September 20, 2010, at 10:54 AM, Jzgoalman wrote:

    Barnes and Noble is the most foolish, bankruptcy or so within the next 3 years for sure. Restructure sounds inevitable, stores are already closing, next will come job cuts, insider sales and finally a chapter 7 liquidation.

    Inventories are way too large and liquidity ratios like "current ratio" overestimate their financial position as no one wants a book at retail unless its a new release.

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5/25/2012 4:00 PM
NFLX $70.22 Down -0.05 -0.07%
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