By
Travis Hoium
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January 4, 2011
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Although we don't believe in timing the market or panicking over market movements, we do like to keep an eye on big changes -- just in case they're material to our investing thesis.
What: Gaming equipment maker Shuffle Master (Nasdaq: SHFL ) fell 10% today after an analyst downgrade.
So what: Research firm Brean Murray downgraded Shuffle Master from buy to hold, and the market agreed by punishing the stock. There are only a handful of analysts following this stock, so when one made a move today, the herd followed.
Now what: Foolish investors won't overreact to an analyst downgrade; instead, they'll look toward the Jan. 13 earnings release to make a judgement about this stock. Shuffle Master has been riding high on increased gambling worldwide, and an analyst downgrade is just taking the wind out of momentum's sails. I'm holding firm today, and I'll look for a more conclusive reason to buy or sell when earnings are released.
Interested in more info on Shuffle Master? Add it to your watchlist.