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Brace Yourself: Inflation Is Coming This Way

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The Federal Reserve has poured $2 trillion into the economy over the past three years, resulting in the greatest year-over-year increase in our money supply on record. But if the Consumer Price Index is correct, this hasn't ignited a period of high inflation, as consumer prices in September increased by only 3.9% over last year. Does this mean inflation is dead? Hardly. As we'll soon find out, it's both alive and headed this way.

Rising prices on the horizon
The mechanics of inflation are best understood if you think of money as a commodity. The price or value of a commodity is a function of supply and demand. As you know from economics 101, if supply increases relative to demand, the price or value of the underlying commodity will decrease, and vice versa.

These straightforward rules apply to money. Namely, when a central bank increases the money supply by purchasing securities on the open market, its value should theoretically decrease. And when a central bank decreases the money supply by selling securities on the open market, its value should increase.

As a result, it initially seems odd that the most recent Consumer Price Index increased by only 3.9% at the same time as the money supply (M1) increased by more than 20%. Given the relationship between money supply and prices, shouldn't the magnitude of these increases be roughly proportional? Well, maybe. But that's beside the point. For as we'll see, higher inflation is here, it just hasn't hit the consumer yet.

A glance up the supply chain reveals both the source and progression of higher prices toward the consumer.

September Consumer Price Index

October Producer Price Index: Finished Goods

October Producer Price Index: Intermediate Goods

Increase in Commodity Prices Since 2008 (corn/gold/oil)

3.9% 5.9% 8.3% 50% / 107% / 37%

On the ground level, the prices of corn, oil, and gold are up by 50%, 107%, and 37%, respectively. Move down the chain, and you see that the Producer Price Index (basically the Consumer Price Index for manufacturing and production companies) decreases as it approaches the consumer -- going from 8.3% at the intermediate production stage, down to 3.9% at the consumer stage. Over time, however, this relationship is bound to even out, as producers move to share more of the burden with consumers.

Inflation-proof your portfolio
If it's true that higher inflation is on the way, and I think it is, then it's important to allocate your assets accordingly, as cash will only deteriorate over time. The big question, of course, is how to do so.

The traditional way to shield a portfolio from inflation is to anchor it in tangible assets. You could do this through an exchange-traded fund like the SPDR Gold Trust (NYSE: GLD  ) , which gives you direct exposure to gold. Or you could do this by investing in companies that produce tangible assets, like Molycorp (NYSE: MCP  ) -- a rare-earth producer of oxides, metals, alloys, and magnets, among other things -- or Paramount Gold and Silver (NYSE: PZG  ) -- an exploration-stage mining company in Mexico.

The danger in the traditional approach is that the prices of commodities like gold have already skyrocketed and may even be approaching bubble-territory.

The method I prefer is investing in companies with pricing power, ones that can pass price increases on to their customers without significantly impairing the bottom line. The poster child of pricing power is Coca-Cola (NYSE: KO  ) , which regularly records gross margins of 60% or higher due to the power of its brand. Two less attractive but equally compelling examples are Philip Morris International (NYSE: PM  ) and Altria (NYSE: MO  ) , whose products are addictive regardless of price. While it may not be as true with respect to Philip Morris and Altria, owning a company like Coca-Cola makes it much easier to sleep at night regardless of what the economy is doing.

As a final note, our in-house analysts here at The Motley Fool drafted a free report that details three under-the-radar companies that will profit from an increase in the price of oil, one of the main causes of economywide inflation. Click here now to get the free report.

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Fool contributor John Maxfield, J.D., does not have a financial stake in any of the companies mentioned in this article. The Motley Fool owns shares of Philip Morris International, Coca-Cola, and Altria Group. Motley Fool newsletter services have recommended buying shares of Coca-Cola and Philip Morris International. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.


Comments from our Foolish Readers

Help us keep this a respectfully Foolish area! This is a place for our readers to discuss, debate, and learn more about the Foolish investing topic you read about above. Help us keep it clean and safe. If you believe a comment is abusive or otherwise violates our Fool's Rules, please report it via the Report this Comment Report this Comment icon found on every comment.

  • Report this Comment On November 17, 2011, at 2:57 PM, nontechie wrote:

    I've been preparing my portfolio for inflation since the mid 1990s. Where is it?

  • Report this Comment On November 17, 2011, at 2:59 PM, ETFsRule wrote:

    "Over time, however, this relationship is bound to even out, as producers move to share more of the burden with consumers."

    Your theory sounds nice enough, but in reality, these two figures rarely match each other, and the producer price index is much more volatile than the CPI. Here's the relevant graph:

    http://research.stlouisfed.org/fredgraph.png?g=3pt

    While 8.3% sounds high, the PPI was over 11% just a few months ago... so right now it is actually on the decline.

  • Report this Comment On November 17, 2011, at 3:01 PM, TMFHousel wrote:

    Nice article. Important to keep in mind how much velocity has plunged:

    http://research.stlouisfed.org/fred2/series/M2V

  • Report this Comment On November 17, 2011, at 3:10 PM, TheDumbMoney wrote:

    Sigh. So much that is wrong. So little time.

  • Report this Comment On November 17, 2011, at 3:34 PM, kirkydu wrote:

    Monetary inflation is unlikely to hit anytime soon as the money that was printed simply replaced money that was evaporated in the financial crisis. There is no official measure of the vaporized money, but it was far in excess of what has been created. Thus, while the official money supply numbers say there is more money, there really is not, it's just different money. Fiat by computer A or fiat by computer B is still just fiat and there isn't anymore of it now than before.

    Also, velocity of money is nowhere near what it was in the early to mid 2000s and probably won't hit those levels for years for both psychological reasons and banker imposed reasons.

    Finally, and very importantly, the dollar is going to firm up as we export more and more energy. Inflation in America in any way beyond scarcity driven isn't in the cards for years. Other nations will get it though as much of the "new" money did find its way to places that didn't need a hole filled in and many of them will need to buy energy.

  • Report this Comment On November 17, 2011, at 6:30 PM, xetn wrote:

    I assume you mean that a much higher rate of price inflation is coming. We have had a huge amount of monetary inflation (the Fed creating trillions of new currency units since 2008) and this greatly reduces the purchasing power of those currency units. The reduced purchasing power is the price inflation.

    In fact, the price inflation has been rampant since mid 2010 and will only get much worse.

  • Report this Comment On November 17, 2011, at 10:49 PM, EconWatcher wrote:

    One other note - producer price index doesn't include services, consumer index does. So PPI increases won't necessarily push up CPI.

  • Report this Comment On November 18, 2011, at 2:07 AM, MichaelDSimms wrote:

    Coming, yea it's already here. Guess you were short on ideas before your deadline.

  • Report this Comment On November 18, 2011, at 11:09 AM, DJDynamicNC wrote:

    I'm not sure I buy it. We're facing some pretty serious demand-side woes right now; enhancing the money supply in such a situation is less likely to generate CPI increases, and sure enough that's exactly what you're seeing (and what you showed).

    The flaw here is that you are comparing apples to oranges. You gave us trendlines since 2008 for the commodities price increases, but only gave us snapshots for the intermediate, finished goods, and consumper indices. If you had taken, say, the finished goods PPI trendlines since 2008, you'd see a marked decline during the crash and then a gradual climb back up to about half the level it was at in 2008.

    I can't unquivocally say this analysis is incorrect, but I don't find it a very compelling case.

  • Report this Comment On November 18, 2011, at 6:11 PM, PlagueofLocost wrote:

    "While it may not be as true with respect to Philip Morris and Altria, owning a company like Coca-Cola makes it much easier to sleep at night"

    I am not so sure. These companies market sugary caffeinated drinks heavily to kids and are in no small part responsible for the obesity epidemic in children. The cost of diabetes and other health problems that result are equal or greater than that of smoking.

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