Based on the aggregated intelligence of 180,000-plus investors participating in Motley Fool CAPS, the Fool's free investing community, 3-D movie technologist RealD (NYSE: RLD ) has received the dreaded one-star ranking.
With that in mind, let's take a closer look at RealD's business and see what CAPS investors are saying about the stock right now.
|Headquarters (Founded)||Beverly Hills, Calif. (2003)|
|Market Cap||$481.6 million|
|Trailing-12-Month Revenue||$263.8 million|
|Management||Co-Founder/Chairman/CEO Michael Lewis
COO/CFO Andrew Skarupa
|Trailing-12-Month Return on Equity||10.6%|
|Cash/Debt||$32.5 million / $25.0 million|
Sources: S&P Capital IQ and Motley Fool CAPS.
On CAPS, 33% of the 83 members who have rated RealD in believe the stock will underperform the S&P 500 going forward.
Most 3-D content is pedestrian and poor (i.e., they are still poking objects out of the picture plane, into the face of the audience; I've seen that in 50s movies, thanks anyway. There will never be enough Avatars to make a market for this gimmick. "Hugo" was a great movie I saw in 2D in December. I read that the 3-D version had issues, so I felt justified to go to a closer showing in dinosaur mode. If the inimitable Martin Scorcese can't make 3-D work, the industry is doomed.
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