Today, the Dow Jones Industrial Average
The movie maker
Unlike its John Carter movie, Disney
The snack maker
Standard & Poor's analysts gave Kraft's
The soda maker
Coca-Cola
Prepare for earnings season
Stocks can jump like the ones discussed here or fall on any tidbit of news, but over the long term it's the underlying business in which you invest and that drives solid long-term returns. Earnings reports are a great peek into how a business is performing, as well as how it might do over several years. Make sure to check out our free report, "5 Stocks Investors Need to Watch This Earnings Season."