So far, 2012 has been great for the hotel industry, and it looks like things are just warming up.
While hotel REITs and brands like InterContinental Hotel Group (NYSE: IHG ) and Marriott International (NYSE: MAR ) are companies that do very different things, they are all part of the hotel industry, which is on the rise -- PKF Hospitality Research is forecasting 5.8% overall growth in revenue per available room, or RevPAR, for the industry in 2012 alone.
This gives investors a choice on which way they'd like to get in on the industry's upward trend, whether through branding or real estate. For this Fool, both ways are looking pretty good.
How are they doing so far?
Last November, I added InterContinental to my CAPS page, giving the company a thumbs-up and indicating that I expected it to beat the market over the next few years. Since then, the company is up almost 30%, beating the S&P 500 by nearly 24 percentage points.
And in 2012, the industry as a whole has been doing pretty well, too. Other hoteliers, like Marriott, are also beating the market, and hotel REITs like Pebblebrook Hotel Trust (NYSE: PEB ) , FelCor Lodging Trust (NYSE: FCH ) , and Ashford Hospitality Trust (NYSE: AHT ) are joining in, too -- just as I expected them to:
What about the rest of 2012?
In the REIT universe overall, hotel REITs have had the second most dividend increases of any REIT sector so far in 2012, and are forecast to continue raising dividends for the rest of the year. Since REITs are legally required to shell out 90% of their revenues to investors in the form of dividends, it's usually safe to take raised dividends as an indicator of growth.
Not only is PKF Hospitality forecasting a great 2012 for hotels, but it's also expecting 6.6% RevPAR growth in 2013. A lot of 2012's growth has already happened, which is good news for investors looking to get in. The expected slowdown in the second half of the year should present a great opportunity to buy these companies for the long term at a great value.
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