The Must-Know History of the iPad Mini

The iPad Mini is finally in the hands of consumers, and the reaction is a resounding hurrah. We're not surprised; it's an incredibly polished product, and many of us here at the Fool already have it on our Christmas lists. But what makes this such a popular device in consumers' eyes? Wasn't it just a short while ago that people were dismissing iPads as "just big iPhones"? How did we go from that, to Apple (NASDAQ: AAPL  ) selling nearly 20 million iPads in their first year alone? And perhaps more important for the company today, will the iPad Mini be as warmly received as its big brother was? In this essential history of the tablet and the iPad's rise to stardom, Motley Fool analyst Eric Bleeker takes a close look at how the world fell in love with the iPad, and why that means big things from here.

Apple has had a blockbuster few months, with the release not only of the iPad Mini, but also the iPhone 5. The introduction of the iPhone 5 was an event Apple investors had been looking forward to for months. The stakes are high and the opportunity is huge, so to help investors understand this epic Apple event, and what we see in store for Apple from here, we've just released an exclusive update dedicated to the iPhone 5 launch. By picking up a copy of our premium research report on Apple, you'll learn everything you need to know about the launch, and receive ongoing guidance as key news hits. Claim your copy today by clicking here now.


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  • Report this Comment On November 18, 2012, at 4:28 PM, chinaman8 wrote:

    Eric and Austin: Great video. I also already have a full-size iPad but will also get the iPad mini whenever I can find one (they're sold out everywhere online and in stores).

    The iPad mini is clearly a hit for Apple and they couldn't have released it soon enough. It's perfect for travel and on-the-go use. I can't tell it's a non-Retina display unless I look at it from 4 inches away in the store, it's a non-issue. The future of the iPad is both the full size and the mini, both have their advantages. Apple will definitely be taking small tablet market share away from Amazon, Samsung, and Google now.

    I think Apple's biggest issue now is competing against the larger 5 inch screen Samsung Galaxy SIII phone. The iPhone5 with 4 inch screen is a great product, but there is a market for 5 inch phones too. Apple needs to realize this and quickly get a product out in that size as well. One size does not fit everyone.

    At just $527 in the middle of an all-time record holiday quarter, Apple stock remains a screaming buy.

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