Hillshire Brands (NYSE: HSH) reported earnings on Jan. 31. Here are the numbers you need to know.

The 10-second takeaway
 For the quarter ended Dec. 29 (Q2), Hillshire Brands missed slightly on revenues and crushed expectations on earnings per share.

Compared to the prior-year quarter, revenue dropped significantly and GAAP earnings per share dropped significantly.

Margins dropped across the board.

Revenue details
 Hillshire Brands booked revenue of $1.06 billion. The seven analysts polled by S&P Capital IQ anticipated revenue of $1.08 billion on the same basis. GAAP reported sales were 49% lower than the prior-year quarter's $2.08 billion.

Source: S&P Capital IQ. Quarterly periods. Dollar amounts in millions. Non-GAAP figures may vary to maintain comparability with estimates.

EPS details
 EPS came in at $0.62. The nine earnings estimates compiled by S&P Capital IQ anticipated $0.46 per share. GAAP EPS of $0.53 for Q2 were 86% lower than the prior-year quarter's $3.91 per share. (The prior-year quarter included $3.66 per share in earnings from discontinued operations.)

Source: S&P Capital IQ. Quarterly periods. Non-GAAP figures may vary to maintain comparability with estimates.

Margin details
 For the quarter, gross margin was 31.3%, 240 basis points worse than the prior-year quarter. Operating margin was 10.2%, 220 basis points worse than the prior-year quarter. Net margin was 6.1%, 1,640 basis points worse than the prior-year quarter.

Looking ahead
 Next quarter's average estimate for revenue is $966.7 million. On the bottom line, the average EPS estimate is $0.30.

Next year's average estimate for revenue is $4.09 billion. The average EPS estimate is $1.58.

Investor sentiment
 The stock has a three-star rating (out of five) at Motley Fool CAPS, with 286 members out of 357 rating the stock outperform, and 71 members rating it underperform. Among 93 CAPS All-Star picks (recommendations by the highest-ranked CAPS members), 76 give Hillshire Brands a green thumbs-up, and 17 give it a red thumbs-down.

Of Wall Street recommendations tracked by S&P Capital IQ, the average opinion on Hillshire Brands is hold, with an average price target of $28.63.

The rich are different than you and me: They might not notice the moneymaking stories right under our noses. In our new report, "Middle-Class Millionaire-Makers: 3 Stocks Wall Street's Too Rich to Notice," we give you three Peter Lynch-inspired buy-what-you-know stocks for the 99%. Click here for instant access to this free report.