If you ever wanted to know what it's like watching a company like Corning (NYSE:GLW) demonstrate at a huge consumer electronics show, now's your chance. But first, some backstory.

When Apple (NASDAQ:AAPL) was developing the iPhone, Steve Jobs was disappointed that the keys in his pocket were scratching the plastic screen on the prototype. He then went to Corning, asked for a solution to the problem, and thus Gorilla Glass was born. On 33 brands and a billion devices worldwide, it's probably covering your own smartphone or tablet.

In January, Corning unveiled the new Gorilla Glass 3 at the International Consumer Electronics Show in Las Vegas. Our Rex Moore was there, and in this video shows you exactly how the company demonstrated the product's strength.

Rex Moore has no position in any stocks mentioned. The Motley Fool recommends and owns shares of Apple and Corning. Try any of our Foolish newsletter services free for 30 days. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.