Procter & Gamble: Where to Play, How to Win

By Brendan Byrnes – Mar 4, 2013 at 9:00PM

NYSE: PG

Procter & Gamble

Market Cap

$380B

Today's Change

(0.60%) $0.96

Current Price

$161.50

Price as of April 23, 2024, 4:00 p.m. ET

Roger Martin, co-author of "Playing to Win," tells how he helped Procter & Gamble increase its market cap by $100 billion by making all the right moves.

Brendan Byrnes interviews Roger Martin, a consultant who helped turn around Procter & Gamble and author of "Playing to Win." The key change Roger helped to install was for every division in Procter & Gamble to have a clear idea of what they wanted to achieve, where they were going to play, and how they were going to win. As a result, Procter & Gamble is now a much more strategically careful company.

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To watch the full interview with Roger Martin, click here.

Brendan Byrnes has no position in any stocks mentioned. The Motley Fool recommends Procter & Gamble. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.