In the following video, Motley Fool tech and telecom analyst Andrew Tonner looks at Netflix's (NASDAQ:NFLX) announcement that users in the U.S. will now be able to have a Facebook (NASDAQ:FB) interaction with their Netflix habits, including sharing what they've watched and commenting on friends' activity. Andrew tells us how the company hopes to increase its number of subscribers with this move and retain members longer, in a business where the competition is getting more aggressive by the day.

Andrew Tonner has no position in any stocks mentioned. The Motley Fool recommends and owns shares of Facebook and Netflix. Try any of our Foolish newsletter services free for 30 days. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.