Sheryl Connelly is the head of Ford's (F 0.08%) Global Trends and Futuring Division, where she separates trend from fad and helps the auto maker determine what global changes will influence the market in years to come.

We know the world population is aging. In this video segment, Sheryl explains how Ford is preparing for that demographic shift by asking tomorrow's questions today and preparing its products to meet the needs of an older market. The full version of the interview can be found here.