In the following video, Motley Fool contributor John Reeves takes a closer look at Apple's (NASDAQ:AAPL) fastest-growing business. The segment is iTunes/Software/Services, and it grew 25% year on year in the most recent quarter. Apple's management believes that its content is the very best in the industry. Consumers clearly love the content and are buying more of it. They're also buying the devices that deliver the content. John is very encouraged by the long-term trend.

John Reeves owns shares of Apple, Google, and Amazon.com. The Motley Fool recommends and owns shares of Amazon.com, Apple, and Google. Try any of our Foolish newsletter services free for 30 days. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.