GM Falls Behind Japan in Customer Satisfaction

Despite strong new models like the Impala sedan, a new survey found that GM's Chevrolet brand still trails most rivals in customer satisfaction. Photo credit: General Motors.

A new survey released last week showed that the top Japanese automakers lead General Motors (NYSE: GM  ) , Ford (NYSE: F  ) , and Chrysler in customer satisfaction -- and despite Detroit's recent quality gains, the gap may be widening.

What's going on, and is this something that could derail GM's turnaround? In this video, Fool contributor John Rosevear digs into the survey and offers his view on the real reason GM still lags Toyota (NYSE: TM  ) and Honda (NYSE: HMC  ) in customer satisfaction.

GM still has some work to do, but Ford's turnaround has already rewarded shareholders. But for Ford's stock to really soar, a few more critical things need to fall into place. In The Motley Fool's special free report titled "5 Secrets to Ford's Future" we outline the key factors every Ford investor needs to watch. Just click here now for your free report.


Read/Post Comments (0) | Recommend This Article (1)

Comments from our Foolish Readers

Help us keep this a respectfully Foolish area! This is a place for our readers to discuss, debate, and learn more about the Foolish investing topic you read about above. Help us keep it clean and safe. If you believe a comment is abusive or otherwise violates our Fool's Rules, please report it via the Report this Comment Report this Comment icon found on every comment.

Be the first one to comment on this article.

DocumentId: 2618339, ~/Articles/ArticleHandler.aspx, 7/26/2014 11:13:45 AM

Report This Comment

Use this area to report a comment that you believe is in violation of the community guidelines. Our team will review the entry and take any appropriate action.

Sending report...


Advertisement