How so? Target's Ticket offering is undifferentiated. Shoppers can sign up to rent or buy titles, just like the services offered by retail rivals Wal-Mart and Best Buy. Streaming isn't on the menu, which means Target isn't so much after Netflix as it is Apple's (NASDAQ: AAPL ) iTunes, a market leader that already supports more than 800,000 TV and 350,000 movie downloads daily.
Think about what that says. Target has plenty of resources. So does Wal-Mart, Best Buy, and Apple. And yet no one other than Amazon.com and Redbox has shown any interest in competing with Netflix directly, and even those two hedge by offering new-release rentals.
Will it continue to be this way? Just how durable is Netflix's advantage? Tim answers these questions and more in the video. Please click below to watch now.
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