In today's Consumer Countdown, consumer goods analysts Michael Finarelli and Sean O'Reilly join host Mark Reeth to discuss all the biggest news in their sector from the past few days. 

Right now there's no bigger story in retail than Black Friday, the official beginning of the Christmas shopping season. But this year several retailers tried to jump-start sales by opening their doors earlier than ever; Macy's (NYSE:M), J.C. Penney (NYSE:JCP), and Kohl's all opened at 8 p.m. on Thanksgiving, while Wal-Mart (NYSE:WMT) opened at 6 p.m. But will these early openings be enough to boost these companies' bottom lines? Check out the video below to find out!

Mark Reeth has no position in any stocks mentioned. Michael Finarelli has no position in any stocks mentioned. Sean O'Reilly has no position in any stocks mentioned. The Motley Fool has no position in any of the stocks mentioned. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.