Why Whole Foods Market, Inc. Shares Tumbled

Whole Foods Market (NASDAQ: WFM  ) reported savory first-quarter earnings on Wednesday, but the market lost its appetite for the green grocer's shares nonetheless. During after hours trading, Whole Foods' stock sagged like a wilted head of lettuce, losing more than 7%. Overall, it was a typically solid performance by Whole Foods against the typically high expectations of Wall Street.


Wall Street Estimate

Q1 2014 Actual

Earnings Per Share



Change From Year-Ago EPS




$4.29 billion

$4.24 billion

Change From Year-Ago Revenue



Here are five takeaways from Whole Foods' latest results.

1. Earnings took a misstep. Wall Street analysts predicted earnings of $0.44 per share, but Whole Foods fell two pennies shy, representing a 7% increase from the same quarter last year. These results weren't enough to satisfy shareholders of a stock trading at a lofty multiple of 38 times earnings. Management noted that fickle winter weather hurt foot traffic, and the company is starting to face the law of large numbers. In the words of co-CEO John Mackey, "[I]t's just a bigger cruise ship to try to steer."

2. Same-store sales slacked. The natural-foods grocer reported a same-store sales increase of 5.4% during the quarter, enough to make rivals salivate. Consider, for example, that the grocery industry average same-store sales declined 1.9% in January. Whole Foods, however, marches to a different beat, and fell way short of its heady 7.2% increase in the prior year. It's a tough comparison, to be sure, but management also revised the outlook for 2014 downward from a same-store range of 5.5% to 7% to a new range of 5.5% to 6.2%. The retail industry fixates on same-store sales that reflect stores open more than a year, and Whole Foods came up short in this category.

3. Revenue rose steadily. Whole Foods' top-line missed analysts' expectations by $50 million, clocking it at $4.24 billion for the quarter. Whole Foods' heft will make double-digit growth more difficult over time. 


Change From Year-Ago

3-Year Average

5-Year Average

10-Year Average

Revenue Growth





4. More stores, more opportunity. Whole Foods drives roughly 6% of sales from new stores each year. Despite reporting only 5.7% in the latest quarter, management believes 2014 will finish in that ballpark. Further, Whole Foods appears increasingly optimistic about boosting the store count, even in tight geographic spaces. Take urban centers, for example, where co-CEO Walter Robb noted, "So what we see is that in markets like New York City and in Washington D.C. ... these major metro markets, we can put so many more stores than we ever dreamed we'd be able to put in 10 years ago. And frankly if the market continues to evolve in a positive direction, I believe that we'll continue to be able to put the stores closer and closer together." Whole Foods aims to open 33 to 38 stores in 2014, increasing square footage by 8% to 10%.

5. Running a tight ship. As Whole Foods grows into a larger vessel, investors can rest assured in management's ability to navigate. The company shined when it came to one key metric Foolish investors love to follow: return on invested capital, or ROIC. The company's ROIC, which assesses management's ability to get the most bang for the buck, ticked up by 26 basis points from 13.0% to 13.3%.

All told, Whole Foods' quarter revealed a company that remains sure and steady, if slightly less nimble. For comparison, two of its competitors, The Fresh Market and Sprouts Farmers Market each operate less than half of Whole Foods current 373 stores nationwide, with plenty of runway ahead.

Still, as Mackey pointed out, "It's true there's a little bit more competition out there now, but the market opportunity is so much greater than it used to be. There's room for lots of players." A rising tide will lift all ships, Whole Foods included.

A Whole Foods Market in Addison, Texas. Source: Whole Foods

Is Whole Foods a top stock?
Our legendary co-founder and investor Tom Gardner believes truly great companies can create a vast amount of wealth for shareholders. Whole Foods has been a prime example of a winning stock over the last decade. Looking ahead, Tom reveals some of his best ideas in our special report "The Motley Fool's 3 Stocks to Own Forever." These picks are free today, so click here now to uncover the three companies we love.

Read/Post Comments (7) | Recommend This Article (7)

Comments from our Foolish Readers

Help us keep this a respectfully Foolish area! This is a place for our readers to discuss, debate, and learn more about the Foolish investing topic you read about above. Help us keep it clean and safe. If you believe a comment is abusive or otherwise violates our Fool's Rules, please report it via the Report this Comment Report this Comment icon found on every comment.

  • Report this Comment On February 12, 2014, at 7:24 PM, ScottSatellite wrote:

    Expect Whole Foods downward trend to turn into a death spiral. Now that the word is out that the CEO's values are totally out of step with the store's clientèle its only a matter of time...

  • Report this Comment On February 12, 2014, at 8:11 PM, TMFTypeoh wrote:

    <3. Revenue rose steadily. Whole Foods' top-line missed analyst's expectations by $500 million, clocking it at $4.24 billion for the quarter. Whole Foods' heft will make double-digit growth more difficult over time. >

    I think you meant missed expectations by $50 Million, not $500.

  • Report this Comment On February 12, 2014, at 9:11 PM, TMFBoomer wrote:


    Thanks for pointing that out. Should read correctly now.



  • Report this Comment On February 12, 2014, at 9:29 PM, steppct wrote:

    so no discussion of the stock price or P/E vs growth projections? risk/reward?

    The best company in the world does not necessarily mean the best stock in the world.

  • Report this Comment On February 13, 2014, at 11:41 AM, npush318 wrote:

    Whole Foods aims to open 33 to 38 stores in 2013, increasing square footage by 8% to 10%.

    ...ya mean 2014? Come on man, proofread........

  • Report this Comment On February 13, 2014, at 1:12 PM, TMFBoomer wrote:


    Thanks. My fingers were either fat or frozen last night. My apologies.


  • Report this Comment On February 14, 2014, at 7:09 AM, JoeRibaudo wrote:

    Going from 13% to 13.3% (ROIC) is only 26 Basis Points? Maybe I don't understand the calc(?)

Add your comment.

Sponsored Links

Leaked: Apple's Next Smart Device
(Warning, it may shock you)
The secret is out... experts are predicting 458 million of these types of devices will be sold per year. 1 hyper-growth company stands to rake in maximum profit - and it's NOT Apple. Show me Apple's new smart gizmo!

DocumentId: 2837236, ~/Articles/ArticleHandler.aspx, 9/3/2015 7:32:26 PM

Report This Comment

Use this area to report a comment that you believe is in violation of the community guidelines. Our team will review the entry and take any appropriate action.

Sending report...

Isaac Pino

Isaac covers the companies that constantly push the world forward, from the engines of innovation like GE and Google to the rule breakers like Chipotle and Whole Foods. He admires the leaders that embody the philosophy of Conscious Capitalism.

Today's Market

updated Moments ago Sponsored by:
DOW 16,374.76 23.38 0.14%
S&P 500 1,951.13 2.27 0.12%
NASD 4,733.50 -16.48 -0.35%

Create My Watchlist

Go to My Watchlist

You don't seem to be following any stocks yet!

Better investing starts with a watchlist. Now you can create a personalized watchlist and get immediate access to the personalized information you need to make successful investing decisions.

Data delayed up to 5 minutes

Related Tickers

9/3/2015 3:59 PM
WFM $32.36 Up +0.09 +0.26%
Whole Foods Market CAPS Rating: ****