For three quarters in a row, Facebook's (META -0.52%) ad revenue growth rates have actually accelerated. In the company's most recent quarter, ad revenue grew by an impressive 76%, year over year. Is Facebook's monstrous growth sustainable?
Fool contributor Daniel Sparks thinks that investors shouldn't expect the social network's ad revenue growth rates to decelerate just yet. Not only has Facebook proven it can master the mobile ad environment, but the mobile ad market itself will grow by a whopping 75% in 2014, according to eMarkter. Further, Facebook's recent launch of premium video ads should also help boost ad revenue growth by attracting big marketer budgets.
Daniel takes a closer look at Facebook's robust opportunity for another year of monstrous growth rates in the video below.
If you're interested in getting exclusive, unfiltered access to Motley Fool co-founder and CEO Tom Gardner's personal "Everlasting Portfolio" of stock picks -- a portfolio that's outperformed a stunning 99.6% of similar mutual funds over the past 12 months -- you're in luck. For a limited only, Tom is inviting new members to apply for "early acceptance" into The Motley Fool's crown-jewel service-Motley Fool ONE. If you're accepted, you'll be invited to test-drive Motley Fool ONE with zero risk or obligation for an entire 365 days. Simply click here to apply now... time is running out!
