Wearable technology has been the talk of the tech industry for years, but it has yet to become more than a bit player so far. Products like Fitbit (pre-recall) and Nike (NYSE:NKE) Fuel Band are gaining some traction, but Samsung Gear, Google (NASDAQ:GOOG) (NASDAQ:GOOGL), and Qualcomm's (NASDAQ:QCOM) Toq smartwatch have had a mix of success and disappointment. 

The question now is: What will consumers want in wearable devices, and who will succeed? 

Fool contributor Travis Hoium thinks there are three keys to success in wearables and highlights why chipmakers like Intel (NASDAQ:INTC) and Qualcomm may be the best way to play this market, because they're not tied to the success of one product. Find out more in the following video. 

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Travis Hoium owns shares of Apple and Intel and manages an account that owns shares of Intel. The Motley Fool recommends Apple, Google (A shares and C shares), Intel, and Nike and owns shares of Apple, Google (A and C shares), Intel, Nike, and Qualcomm. Try any of our Foolish newsletter services free for 30 days. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.