1-Star Stocks Poised to Plunge: OpenTable?

Recs

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Based on the aggregated intelligence of 135,000-plus investors participating in Motley Fool CAPS, the Fool's free investing community, online restaurant reservation service OpenTable (Nasdaq: OPEN) has received the dreaded one-star ranking.

With that in mind, let's take a closer look at OpenTable's business and see what CAPS investors are saying about the stock right now.

OpenTable facts

Headquarters (founded)

San Francisco, Calif. (1998)

Market Cap

$660.5 million

Industry

Internet software and services

TTM Revenue

$58.6 million

Management

CEO Jeffrey Jordan (since 2007)
CFO Matthew Roberts (since 2005)

TTM Net Income Margin

(1.0%)

Enterprise Value / EBITDA

118.2

Competitors

Restaurant.com
SavvyDiner.com

CAPS members bearish on OPEN also bearish on

Microsoft (Nasdaq: MSFT)
Google (Nasdaq: GOOG)

CAPS members bullish on OPEN also bullish on

Palm (Nasdaq: PALM)
Goldman Sachs (NYSE: GS)
Citigroup (NYSE: C)

Sources: Capital IQ, a division of Standard & Poor's, and Motley Fool CAPS. TTM = trailing 12 months.

Over on CAPS, 47 of the 59 members who have rated OpenTable -- some 80% -- believe the stock will underperform the S&P 500 going forward. These bears include All-Stars finabuddy and N6MAA10816, both of whom are ranked in the top 10% of our community.

Just last month, finabuddy voiced reservations about the stock's built-in expectations:

After glancing over their financials, I can vividly see the [investment bank] analysts projecting the revenue growth and increasing [EBITDA] margins out a few years. The company doesn't look bad, but I typically don't like revenue/growth stories like this. Biotech companies with more EBITDA and a huge drug in late phase III have less market cap than this stock.

In an earlier pitch, N6MAA10816 draws another bearish comparison :

They really don't have a large moat around their business.

In some ways, they're kinda like [TiVo (Nasdaq:
TIVO)]. ...

Their revenue base is based on subscriptions. In the case of OpenTable, they also make money from reservations made through their system. So, both companies are as only good as their ability to increase their customer base. And both companies will eventually hit a saturation point and hit a revenue generation brick wall.

That makes me question [OpenTable's] long term business strategy. Do they have one apart from increasing their international presence? I'm not really enthusiastic about their future.

What do you think about OpenTable, or any other stock for that matter? Make your voice heard on Motley Fool CAPS today. More than 135,000 investors are waiting to hear what you have to say. CAPS is 100% free, so simply click here to get started.

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Fool contributor Brian Pacampara owns no position in any of the companies mentioned. OpenTable is a Motley Fool Rule Breakers recommendation. Microsoft is a selection of Inside Value. The Fool's disclosure policy always gets a perfect score.

Comments from our Foolish Readers

Help us keep this a respectfully Foolish area! This is a place for our readers to discuss, debate, and learn more about the Foolish investing topic you read about above. Help us keep it clean and safe. If you believe a comment is abusive or otherwise violates our Fool's Rules, please report it via the Report this Comment Report this Comment icon found on every comment.

  • Report this Comment On July 27, 2009, at 1:52 AM, MichaelJohn02 wrote:

    http://blog.jwegener.com/2009/02/03/opentable-ipo-analysis-r...

    • Rohit Thapliyal

    “I've been talking to a few restaurant owner the last few months trying to see the viability of a new marketing tool for the restaurant industry. I made an interesting data point - every restaurant that had not tried openTable was very interested in it and every restaurant that had tried opentable had cancelled their service!”

  • Report this Comment On August 04, 2009, at 4:16 AM, DineMonkey wrote:

    Hmm.. SavvyDiner is an OpenTable affiliate, and Restaurant.com sells gift certificates.

    I wonder what makes them competitors to a seat-management/crm hardware and software business that also has a website frontend?

    I would expect better research from the Fool, LiveBookings is a serious contender of OT in Europe (received close to 10M USD in second round financing earlier this year). There are also numerous smaller, regional, companies that enable restaurant reservations without the need for proprietary hardware. One that caught my attention is SeatMe, based in Amsterdam.

    But then, what do I know?

    Norbert Marrale

    DineMonkey.com

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