"Buy a small-cap stock."

A few months ago, I wrote myself this simple note because I had been on a streak of buying large-cap stocks.

I'm probably not alone
The lion's share of mutual fund assets are tied up in large companies. In the list of the largest U.S. mutual funds, there's not a single small-cap-focused fund in the bunch. What's more, the S&P 500-tracking SPDRs exchange-traded fund has had net cash flows near $50 billion year to date -- by far the biggest of any ETF.

And while institutions account for a fair chunk of that inflow, the overall numbers are more startling. All told, SPDRs has more than $78 billion in assets; its small-cap cousin, the iShares Russell 2000 Index, has less than $10 billion.

On asset classes and tautologies
Large-cap companies are widely followed, popular, and extremely newsworthy. And while it might seem obvious, they are also widely owned.

The big money follows the big stocks. I'm certainly not big money, but you can call my recent large-cap buying frenzy a flight to "safety" in a shaky market, or you can chalk it up to buying undervalued stocks. I prefer to think the latter, but the market has disagreed, at least in the near term.

Either way, the fact remains: Investors probably have enough large-cap exposure already. With so many dollars tied up in large-cap mutual funds or S&P trackers like the SPDRs, we already have significant stakes in big names like blue-chip big boys Baxter (NYSE:BAX), Kraft (NYSE:KFT), and Monsanto (NYSE:MON).

Which is why I reminded myself to buy a small-cap stock.

Look, I'm a firm believer that large caps should be at the foundation of every equity portfolio. But if you're like me -- you have a long-term time horizon (15-plus years), and capital appreciation is your primary investment objective -- you need small-cap stocks. There are no two ways about it.

What's more, small caps tend to outperform large caps by a wide margin after a market bottom. In a down market like this, it pays to give small caps more attention. Once the market recovers, you'll be glad you did.

Do it. DO it.
For starters, unless you've made a concentrated effort to gain small-cap exposure in your portfolio, you may well be underallocated in this asset class. And that's a mistake: Small-cap stocks give investors the best chance at outperforming the market over the long haul. NYU professor Aswath Damodaran found that from 1927 to 2001, the smallest companies outperformed the largest ones with a 20% annual return versus 12% on a value-weighted basis. Many of the most successful small caps were:

  • Underfollowed on Wall Street.
  • Financially strong.
  • Well managed.
  • Dominant in their market niche.

These were traits that the likes of Apollo Group (NASDAQ:APOL) and XTO Energy (NYSE:XTO) shared early on, and they turned out to be some of the best stocks of the past 15 years. Fifteen years from now, it's very possible that we'll look back at some of today's small caps and wonder how we missed those massive opportunities.

Making it happen
There are various ways to add small-cap exposure, among them ETFs and mutual funds. Both are perfectly valid options, but they have their drawbacks. For one, the more popular funds, such as Vanguard Explorer (VEXPX), have so much money under management that they must spread out their bets over 1,000 or more stocks (1,056 in Explorer's case), lest they take an ownership stake in the company or drive up the share price.

That's problematic for investors because it waters down the growth potential of small caps. Sure, AptarGroup (NYSE:ATR) and Ariba (NASDAQ:ARBA) may be great stocks, but because they make up less than 1% of Explorer's portfolio, any outperformance won't make a huge difference to the fund.

An alternative is to hand-pick your own small caps. I know what you're thinking: "Aren't small caps risky?" Just as with any stock, yes, they can be. For my money, though, I'd much rather back a small company with a strong management team and a rock-solid balance sheet than a "safer" large company with newly appointed management and hard-to-understand financial statements.

Convinced yet?
Not only are small caps the best long-term performers, they're also the best stocks to come out of bear markets. So if your portfolio could use a bit more growth potential, the next stocks you buy should be:

  • Small.
  • Underfollowed.
  • Financially strong.
  • Well managed.
  • Dominant in their market niche.

These are precisely the types of companies our Motley Fool Hidden Gems team looks for, and over the past five years, its picks have outperformed the S&P 500 by seven percentage points on average. If you'd like to learn more about how small caps can help fuel your portfolio's growth, a free 30-day trial to Hidden Gems is yours by clicking here.

This article was originally published on Aug. 1, 2008. It has been updated.

Todd Wenning hopes everyone is enjoying their holiday season. He does not own shares of any company mentioned. Kraft Foods is a Motley Fool Income Investor recommendation. AptarGroup is an Inside Value selection. Vanguard Explorer is a Champion Funds selection. The Fool's disclosure policy is brought to you by the number 3.