Twitter Your Way to Wealth

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First there was email, then instant messaging, followed by blogging. Now there's Twitter -- regularly updated streams of little updates that let people tell the world what they're doing right now.

While Twitter is admittedly an excellent way to learn far more than you probably wanted to know about the lives, tastes, and eating habits of minor celebrities and total strangers alike, it can also be a great way to make you a better, more informed investor.

Say what?
Organizations are increasingly using Twitter feeds as yet another way to keep their customers and constituents educated, engaged, and up to date. You don't have to sign up for Twitter itself to follow these feeds; anyone can visit their respective pages at

The Securities and Exchange Commission runs an SEC Investor Info feed with its latest announcements and brief statements from Chairman Christopher Cox. For consumers, the Federal Citizen Information Center in Pueblo, Colo. -- that familiar address from countless TV public-service announcements -- issues recall notices and consumer advice on everything from back-to-school safety to vacation travel.

Want to keep up with the breakneck pace of business news? News organizations use Twitter to send out breaking headlines. Market-minded Fools can find Twitter updates from the business section of New York Times' (NYSE: NYT  ) namesake newspaper and News Corp.'s (NYSE: NWS  ) The Wall Street Journal, among other sources.

Business tweeting
Many well-known corporations are using Twitter to get feedback from and share information with their customers. Reading a company's feed won't tell you everything about its operations, but it may give you an idea of its current outlook and plans, not to mention how its customers currently regard it.

For example, Southwest Airlines' (NYSE: LUV  ) feed answers customers' questions, provides travel tips, and even throws out the occasional fun fact. Starbucks (Nasdaq: SBUX  ) is keeping jittery java junkies informed about the rollout of its hotly anticipated Clover brewing machines. DirecTV (Nasdaq: DTV  ) gives viewers suggestions on what to watch. Marvel (NYSE: MVL  ) teases readers about upcoming comic-book plot twists. And as I write this, Home Depot's (NYSE: HD  ) very orange feed is listing hurricane preparation tips.

Now that you mention it ...
There's one more way that Twitter can help you become a better, smarter investor: Follow The Motley Fool's feed at Every weekday, we'll be posting fun, Foolish links to some of our liveliest and most intriguing stories.

As William Shakespeare wrote in Hamlet, "brevity is the soul of wit." At 140 characters per post, the Bard would surely approve.

Fool online editor Nathan Alderman just took the helm of the Fool's Twitter feed. He holds no financial position in any stocks mentioned here. The Fool owns shares of Starbucks, which is also a Motley Fool Stock Advisor and Motley Fool Inside Value pick. Marvel is a Stock Advisor pick, and Home Depot is an Inside Value selection. The Fool's disclosure policy secretly envies Snow White's ability to communicate with birds.

Read/Post Comments (7) | Recommend This Article (13)

Comments from our Foolish Readers

Help us keep this a respectfully Foolish area! This is a place for our readers to discuss, debate, and learn more about the Foolish investing topic you read about above. Help us keep it clean and safe. If you believe a comment is abusive or otherwise violates our Fool's Rules, please report it via the Report this Comment Report this Comment icon found on every comment.

  • Report this Comment On September 24, 2008, at 12:45 PM, worksafebc wrote:

    We're experimenting with Twitter (and YouTube) to get the word out on workplace health & safety. Only 230 followers to date, but we're already noticing a bump in click-through to our website.

  • Report this Comment On September 24, 2008, at 12:47 PM, worksafebc wrote:

    We're experimenting with Twitter (and YouTube) to get the word out on workplace health & safety. Only 230 followers to date, but we're already noticing a bump in click-through to our website.

  • Report this Comment On September 24, 2008, at 2:29 PM, buyandsellprops wrote:

    Twitter is a great way for me to let people know that I'm here to help them sell their current home COMMISSION-FREE. It also helps me let others know that I can help get them into a great home at a great price. Follow me: and someday I can help you.

  • Report this Comment On September 25, 2008, at 12:02 PM, SocialMtgExpert wrote:

    Good read. There are many small businesses using Twitter for lead gen and branding. We use it on our site and have all our tweets posted right onto the site. In fact we even twittered about "Twitter Your Way to Wealth" on

  • Report this Comment On October 09, 2008, at 9:02 PM, mrfixit341 wrote:

    Twitter is a great way to inform people.We have a site that gives information on saving time and money.Check us out and see for your self.Thanks

  • Report this Comment On October 13, 2008, at 12:42 PM, 6figuresandmore wrote:

    Twitter, a must have to stay in touch with friends and family, quickly. And if you want that 2nd income, while keeping your current position, check out

  • Report this Comment On October 13, 2008, at 2:04 PM, apepperman wrote:

    I've always found The Motley Fool's free teaser reports well written, entertaining and educational for the prospective investor seeking alternative investment information. A Berkshire Hathaway alternative may make sense to some when a share of B H goes for about $120,000.

    Arthur L Pepperman II

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