Gander Mountain returns to catalog business
By
Associated Press
August 27, 2008
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Outdoor clothing and gear company Gander Mountain said Wednesday that it is returning to the catalog business.
The company has begun limited national distribution of its 244-page catalog to customers, marking its return to direct marketing after 12 years. Gander said it is the nation's largest retail network of stores for hunting, fishing, camping, boating, marine, and outdoor lifestyle apparel and products.
The company said the catalog allows it to sell products to customers in all 50 states, not just the 23 states in which its 115 retail stores are located.