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What Does Facebook Have to Do to Beat the Market in 2013?

http://www.fool.com/investing/general/2013/01/10/will-does-facebook-have-to-do-to-beat-the-market-i.aspx

Eric Bleeker, CFA and Austin Smith
January 10, 2013

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Austin Smith: OK. Now, moving on to Facebook, the most-hyped IPO -- probably ever. Also one of the most disappointing, but we've seen a bit of a rebound in the stock that has people interested again. What should we be watching with this company in 2013?

Eric Bleeker: The key area is mobile, of course. You saw it going from essentially zero -- zero! -- to $150 million. Great growth. I will take that in any industry in one single quarter.

But a second, and really underloved,