Will Dollar General Earnings Stay Ahead of Dollar Tree and Family Dollar?http://www.fool.com/investing/general/2013/12/04/will-dollar-general-earnings-stay-ahead-of-dollar.aspx Dan Caplinger
December 4, 2013
Dollar General (NYSE: DG) will release its quarterly report on Thursday and, throughout 2013, investors have been impressed with the dollar store's ability to keep its stock moving higher in the deep-discount space. Yet between competition from rivals Dollar Tree (NASDAQ: DLTR) and Family Dollar (NYSE: FDO) as well as the increasing challenge of avoiding cannibalization from its own store-count expansion, shareholders wonder how much further Dollar General earnings and revenue can grow before the dollar-store phenomenon runs its course.
Dollar General's long-term success has stemmed from the willingness of customers to go beyond big-box retail stores in search of even better bargains. The smaller stores that Dollar General has focused on creating have made it easier for the retail chain to expand, even as Family Dollar and Dollar Tree have also taken advantage of favorable conditions to try to boost their own store counts. Yet is there still demand for an ever-increasing number of Dollar General locations, or will the company reach its saturation point soon? Let's take an early look at what's been happening with Dollar General over the past quarter, and what we're likely to see in its report.
Stats on Dollar General
What's next for Dollar General earnings this quarter?
On the fundamental front, Dollar General extended its solid run of outperformance in early September, with July-quarter earnings that satisfied shareholders about its growth potential. Same-store sales rose 5.1%, outpacing Dollar Tree and Family Dollar by 1 to 2 percentage points and helping to boost Dollar General's earnings per share by about 20%. Even though Dollar General didn't raise its full-year guidance, many investors increasingly believe that the company errs on the side of being too conservative in its projections.
Overall, conditions in the deep-discount industry appear to be favorable. Dollar Tree reported its third-quarter results last month, with solid sales gains helping to push adjusted earnings per share up by double-digit percentages. With those gains coming throughout Dollar Tree's footprint, it's reasonable to assume that Dollar General should see similar success from its growing network of stores. Yet, both Dollar Tree and Family Dollar have commented on hesitancy among consumers to spend aggressively -- a factor that both drives some higher-end shoppers into deep-discounters' doors, and weighs on how much shoppers spend once they're there.
Dollar General has tried to stand out from its competitors by emphasizing consumable items such as tobacco. Margins on these goods tend to be weaker than on many of the other items that dollar stores sell, which is one reason why they haven't been a