3 Highlights From The Coca-Cola Company's Recent Earningshttp://www.fool.com/investing/general/2014/02/18/3-highlights-from-the-coca-cola-companys-recent-ea.aspx Nicole Seghetti
February 18, 2014
Coca-Cola (NYSE: KO) reported earnings before the opening bell on Tuesday. Here's what you need to know about the company's results.
Quarterly and full-year 2013 recap
Just last week, rival PepsiCo unveiled fourth-quarter and full-year 2013 results. Given the same currency headwinds, macroeconomic volatility, and trend of decreasing carbonated soft drink consumption, PepsiCo weathered thorough and displayed a more impressive quarter and year, attributed mostly to its strength in snacks. Snack food sales increased 3% year over year, while beverages grew 1%.
Quest for worldwide diversification
Being one of the world's most diversified company's is one of Coke's biggest advantages, but it also comes with challenges. Just as in Q3, during the fourth quarter, the company was negatively affected by currency fluctuations. Yet, this is temporary and a dynamic that all global companies face. While Coke's brands have come to dominate many parts of the world, one big hurdle the cola giant faces going forward is that it must succeed in regional markets, too.