Google and AT&T Look to Dominate High-Speed Internet While Crushing the Competitionhttp://www.fool.com/investing/general/2014/04/23/google-and-att-look-to-dominate-high-speed-interne.aspx Brian Nichols
April 23, 2014
Initially, it looked as though Google's (NASDAQ: GOOG) (NASDAQ: GOOGL) Fiber was going to be a runaway service, stealing market share and destroying all broadband and Internet service providers that stood in its way. However, AT&T (NYSE: T) has emerged, a company that refuses to roll over and play dead while Google steals its one true growth driver. As a result, that old saying, "two's company, three's a crowd" might definitely apply to this space. Or, in this case, big service providers like Comcast (NASDAQ: CMCSA) and Charter, along with small ones such as Cincinnati Bell (NYSE: CBB), are part of the Google and AT&T crowd.
The makings of two great service providers
Initially, Google Fiber was seen as a major threat to AT&T; its U-Verse GigaPower has speeds of 300 megabits per second, Mbps. Therefore, Google's service was superior, and as a real slap in the face, Google has been using infrastructure owned by AT&T and other telecom companies to save on costs associated with Fiber by installing its hardware on existing utility poles. Also, The Information recently reported that Google is planning to offer voice and TV as a mobile virtual network operator, or MVNO, meaning it will use the infrastructure of peers to offer service.
In response to Google's aggressive plan, AT&T is making upgrades to its GigaPower, claiming that it, too, will offer speeds of up to 1 Gbps later this year. The estimated costs for both Google and AT&T to achieve this feat on a nationwide scale is believed to be north of $20 billion per company. However, Google has been able to save on costs by using both existing networks and requiring that customers sign up prior to the network being built, thus allowing the company to gauge demand.
The boosted speeds of AT&T's GigaPower would level the playing field, and on Monday, the company announced 100 cities in 21 metropolitan areas as candidates to launch its improved service. Therefore, like Google, AT&T is moving fast, showing a sense of urgency to protect its 20%-plus annualized growth in a segment that accounts for 10% of its total revenue.
What does this mean?
This means bad news, perhaps even a doomsday scenario, for the hundreds of small Internet, voice, and TV providers, along with large companies that offer such services at much slower speeds. Particularly, Comcast, Charter, and smaller players like Cincinnati Bell could be in trouble.
Comcast, following its recent acquisition, has approximately 30 million subscribers, making it the largest voice, Internet, and TV provider in the U.S. However, its Internet services range from 25 Mbps-50 Mbps for $40-$50. Therefore, service from Google and AT&T's is about 20 times faster for less than twice the price. With more than 80% of Comcast's revenue coming from voice, video, and Internet last year, it could be in trouble as Google, and now AT&T, begin to impose on its turf.
Charter is in the same boat; its $30 Internet package is usually bundled with phone or TV, but at 30 Mbps, it's far slower than services being offered by Google and AT&T. Then, there are countless small regional companies like Cincinnati Bell, which offers Internet service at speeds of 100 Mbps, a speed that has allowed the company to rapidly grow its fioptics division.
Cincinnati Bell's fioptics segment is its 100 Mbps Internet business, and in 2013, it finished with 79,900 customers for a growth rate of 40%. The company recently sold its wireless business for $210 million, and now plans to invest that money in fioptics in an attempt to grow its 29% network penetration. The problem is that Cincinnati is a city that has already been well-developed by AT&T, and a GigaPower or Fiber build out could put a wrench in Cincinnati Bell's plan.