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‘Guardians of the Galaxy’ Will Make at Least $500 Million

Tim Beyers
July 20, 2014

Guardians of the Galaxy is tracking for a $60 million or better open at the U.S. box office. Credit: Marvel Entertainment.

Mark it down. I'm saying right here, right now that Guardians of the Galaxy will earn at least $500 million in worldwide box office receipts and unleash a new franchise for Walt Disney's (NYSE: DIS) Marvel Studios.

Crazy like a (rocket) raccoon
Sound crazy? Consider the signs. The Guardians of the Galaxy comic book series has sold well. Trailers have drawn raves and social media interest is high. Now pre-release data sourced by TheWrap says Marvel's space epic is tracking for $60 million when it opens the weekend of August 1. That's about in line with domestic openings for Marvel franchise-starters Captain America: The First Avenger and Thor.

Skeptics will note that neither film earned $500 million worldwide. Worse, The Incredible Hulk opened at $55 million in June 2008, five weeks after Iron Man, but failed to crack $300 million worldwide. Yet these films also came before The Avengers changed our notion of what a Marvel movie could be. Those that followed have earned substantially more than $500 million worldwide:

Iron Man 3
Thor: The Dark World
Captain America: The Winter Soldier