April 9, 1999
Fools in Newsprint
EXTRA! NEWSFLASH! Millions of Americans are (when it comes to newsprint) Fool-less in New York City, Boston, San Francisco, Baltimore, Cleveland, Fresno, and many other regions. Heck -- they're even Fool-less in our nation's capital of Washington, D.C. Isn't it enough to make you cry? Imagine� with their Bran Flakes and donuts each morning, Americans are flipping through their newspapers, reading very little that teaches them important truths about investing.
Since the summer of 1997, The Motley Fool's weekly syndicated newspaper feature has been popping up in more and more papers across the country. But since many of your local papers are still Fool-less, we thought you might like to review some sample content of our newspaper feature. In this collection you'll find several weeks' worth. A brief description might be in order. Each full feature has five elements:
Ask the Fool: questions and answers on basic investing
The Fool School: a lesson on an investing concept
My Dumbest/Smartest Investment: a reader's story
The Fool Take: a take on a recent stock in the news
Name that Company: a contest where you... name that company
If you'd like to read this kind of stuff in your newspaper each week, give its business editor a call and ask her (politely, of course) to consider carrying it. If she asks, we're syndicated through Universal Press Syndicate and she can get us through them. If you're not sure who to call, e-mail Selena Maranjian at firstname.lastname@example.org or check your local phone book.
Hearing that actual subscribers and readers want to see certain features makes a big impact on what editors choose to carry. Yes, you'll be doing us a favor by helping spread Foolishness across the land. You'll also be doing a lot of your neighbors a favor, by helping them learn more about investing.