Because some other figures just sound better, of course. Meanwhile, this turnaround machine just hit a pothole.
The company has a good deal, just not as good as it's selling it as.
The telecom's CEO and CFO spent 90 minutes filling in the blanks of a recent third-quarter report. Here are the best bits, just for you.
The company is settling into its ownership of DirecTV, which creates all sorts of opportunity.
While Verizon won't throttle unlimited customers like some other carriers do, the company will raise prices on the plans next month.
The company is doing well and diversifying its sources of revenue.
The company keeps growing its subscriber base despite there being many reasons it should not be able to do that.
The company has made big improvements, but it has a way to further close the gap.
The Nexus 5X and Nexus 6P will be attractive to a broader swath of customers than last year's Nexus 6, which should lure more people to Google's upstart mobile virtual network, Project Fi.
Subscribers to Big Red can now get a new iPhone every single year.