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Marriott International Inc (MAR 1.82%)
Q2 2020 Earnings Call
Aug 10, 2020, 8:30 a.m. ET

Contents:

  • Prepared Remarks
  • Questions and Answers
  • Call Participants

Prepared Remarks:

Operator

Ladies and gentlemen, thank you for standing by, and welcome to today's Marriott International's Second Quarter 2020 Earnings Conference Call. [Operator Instructions] It is now my pleasure to turn the call over to Mr. Arne Sorenson to begin. Please go ahead, sir.

Arne M. Sorenson -- President and Chief Executive Officer

Good morning, everyone, and welcome to our second quarter 2020 conference call. I hope everyone is safe and healthy during these difficult times. Joining me this morning are Leeny Oberg, Executive Vice President and Chief Financial Officer; Jackie Burka McConagha, our Senior Vice President, Investor Relations; and Betsy Dahm, Vice President, Investor Relations.

I want to remind everyone that many of our comments today are not historical facts and are considered forward-looking statements under federal securities laws. These statements are subject to numerous risks and uncertainties, as described in our SEC filings, which could cause future results to differ materially from those expressed in or implied by our comments. Statements in our comments and the press release we issued earlier today are effective only today and will not be updated as actual events unfold.

Please also note, that unless otherwise stated, our RevPAR and occupancy comments reflect systemwide constant currency year-over-year changes and include hotels temporary closed due to COVID-19. You can find our earnings release and reconciliations of all non-GAAP financial measures referred to in our remarks today on our Investor Relations website.

The lodging industry continues to be profoundly impacted by the COVID-19 global pandemic and the current operating environment remains quite challenging. Second quarter worldwide RevPAR was down 84%, while April RevPAR fell 90%, the toughest year-over-year comparison on record, demand has risen steadily since then. RevPAR declined 85% in May, 78% in June, and 70% in July.

Many of our hotels that were temporary closed due to COVID-19 have now reopened. Today, 9% of our global properties remain closed compared to more than 25% in April. Since April, occupancy levels have increased each month in every region around the world albeit at varying rates. Global occupancy in July hit 31% for all hotels, increasing 19 percentage points from April. And occupancy in July for the hotels that were opened for each of the last four months reached 39%, growing 23 percentage points over that period.

There is still no visibility around when RevPAR could return to 2019 levels. However, the global industry trends experienced over the last couple of months give us confidence that people will continue to increase their travel. We are optimistic that the second quarter will mark the bottom and that the worst is now behind us.

Greater China, which represents 9% of our rooms, over 90% of which are managed, is leading the recovery and has seen rapid improvements in occupancy and new bookings. With the virus mostly contained at this point, many domestic travel restrictions have been lifted and the number of daily passenger domestic flights is now around 80% of pre-COVID levels.

While leisure and drive-to destinations led the initial recovery, it is encouraging to see business transient as well as group also picking up nicely. Occupancy levels in Greater China have reached 60%, up significantly from the single-digit levels in mid-February and much closer to the 70% we saw at the same time last year.

RevPAR has followed a similar trajectory. After declining 85% year-over-year in February, RevPAR in Greater China improved to down 34% in July, averaging over 10 percentage points of improvement per month. At the current rate of recovery and assuming no wide resurgence of COVID-19, the Greater China market could approach 2019 occupancy and RevPAR levels as early as next year, even assuming limited international guests. In 2019, nearly 80% of its room nights were sourced from guests within China.

Trends in the rest of Asia-Pacific are improving at a slower pace, as countries are in various phases of reopening and as certain borders remain closed, but the recovery of travel in Greater China demonstrates the resiliency of demand once there is a sense that the virus is better under control and restrictions can be safely lifted.

In North America, 96% of our hotels are now open. We are experiencing a steady recovery across all chain scales, although the rate of recovery within markets and by hotel type has varied tremendously. In 2019, domestic travelers accounted for 95% of North American room nights, a benefit in the current environment.

Leisure demand has been strong in resort areas as well as in secondary and tertiary drive-to markets. Not surprisingly, our extended stay hotels have experienced the fastest pace of recovery. New bookings in North America have been building nicely, led by near-term leisure transient reservations. Despite the recent surge in cases in some states, consumers are increasing their travel. While U.S. airline passenger traffic is still well below last year's levels, the number of air travelers in the last two weeks of July has more than tripled -- was more than tripled in the first two weeks of May.

And systemwide, North America RevPAR continue to improve in July to a year-over-year decline of 69%, which is 7 percentage points better than June. Historically, leisure has made up roughly one-third of our total room nights in North America. The more interesting part of this statistic is that the monthly variance in that percentage is actually quite small. In 2019, the estimated proportion from leisure was around 36% during the summer and only declined to 32% in September and October.

We expect that solid leisure demand will continue through Labor Day in North America and could continue into the fall, as employers and schools alike, operate remotely. Business transient and group demand in North America, while lagging, are showing very early signs of improvement. For now, the group bookings outside of those associated with our caregiver and first responder programs tend to be mostly smaller ones, such as weddings or travel sports teams.

Our Europe, Middle East and Africa region or EMEA and our Caribbean and Latin America region or CALA posted the lowest occupancy levels and steepest RevPAR declines in the second quarter. Severe restrictions following rising rates of COVID cases in many countries combined with a much higher dependence on international travelers in these regions have suppressed demand in these regions. In 2019, the percentage of room nights from international travelers was around 40% in Europe, 50% in the Middle East and Africa, and 60% in CALA.

75% of our hotels in EMEA and 70% in CALA were closed for most of the second quarter. Trends in both regions have started to improve recently as the prevalence of cases drops and border restrictions ease. Many of our hotels in these regions are welcoming guests again with under 30% remaining temporarily closed.

On the development front, owners are showing great interest in our brands, with Greater China, again, out in front. Greater China contributed nearly one-third of deal signings in the first half of the year with the entire Asia-Pacific region accounting for roughly half of all signings. Owners in the region are taking a long-term view on the market. Year-to-date, we have signed 30% more deals in Asia Pacific than we did in the first half of 2019. The pace of signings is not as robust in other regions around the world, largely due to the lackluster lending environment and owner uncertainty.

We canceled one of our monthly deal approval meetings in the spring, which reduced our signings year-to-date, but we are having productive conversations with owners and franchisees who want to move forward. Some are hoping to see lower construction costs in the weaker economic environment for new builds, while others are interested in conversions to our brands. Our pipeline totaled approximately 510,000 rooms at the end of the second quarter with over 230,000 rooms under construction or around 45%.

The pipeline is 1% lower than at the end of the first quarter with a slowed signings and a few more projects than usual put on hold. While construction activity has resumed in most parts of the world, we still expect some openings will be delayed due to slower construction timelines and supply chain issues related to COVID-19. There is uncertainty surrounding the future worldwide rooms growth, but given current trends, we could see net rooms growth between 2% and 3% in 2020.

The final result will depend a great deal on the way the pandemic plays out around the world in the remainder of the year. Over the last several months, we have enhanced our liquidity position and materially reduced our cost structures at both the corporate and property level. We are in constant dialog with our owners and franchisees and are working together to navigate these extremely challenging times.

As demand returns, we are adjusting our operating protocols and ramping up our business in a thoughtful way. First and foremost, we are focused on the health and safety of our associates and guests and on communicating these important efforts. We continue to enhance our cleanliness guidelines to meet the health and safety challenges presented by COVID-19. We have mandated that all hotels have electrostatic sprayers to help quickly disinfect public areas and all properties must submit a monthly Commitment to Clean certification.

And we are increasingly leveraging technologies like mobile check-in, mobile key, and mobile chat between guests and hotel associates to reduce face to face interactions, while amplifying operational efficiencies. Additionally, we've announced that guests are required to wear face coverings in the public spaces of our hotels in the Americas, a policy that is also currently in place for associates globally.

We are stepping up our marketing efforts around the globe as demand improves. Each region is carefully monitoring social, economic, and travel trends and implementing a phased-in approach based on local consumer sentiment and travel intent. With over 143 million members globally, Marriott Bonvoy, our award-winning global loyalty program underpins all our marketing strategies.

We remain focused on engaging our members with targeted email campaigns and various promotions such as points accelerators on our co-brand credit cards for gas, dining and groceries; gift card discounts and our current Bonvoy boutiques sweepstakes for items like bedding and robes.

For elite members, we have extended their status through early 2022, and in June credited their accounts with a one-time deposit of elite night credits, allowing them to reach the next tier faster.

Before I turn the call over to Leeny, I must take a moment to say how proud I am of our incredible team of associates around the world. This has been a time of tremendous stress and uncertainty, yet our teams continue to impress and inspire me. I also want to comment on the current social justice movements. As we said in our recent statement, we stand against racism. We believe that racism must be eradicated.

Our Company believes in equality, justice and putting people first, no matter what they look like, where they come from, what their abilities are, or who they love. My management team and I are deeply committed to building on our historic commitment to diversity and to do more to champion diversity, equality and inclusion both within our company and within the broader community.

In closing, while this was by far the most challenging quarter in the history of our company, I am pleased with our progress. I believe we can look forward to a brighter future for travel and for Marriott. With our unparalleled portfolio of 30 global brands, superior loyalty programs, strong liquidity position and the best team in the business, I am optimistic about the trajectory of our business in the months and years ahead.

And now Leeny, who has ably led our finance team to buttress our liquidity and to set Marriott up with the strength that needs to survive this crisis will talk more about our financials. Leeny?

Leeny Oberg -- Executive Vice President and Chief Financial Officer

Thank you, Arne. And I hope all of you and your families are staying well. I also want to express my appreciation to all our associates around the globe for their dedication during these unprecedented times.

This morning, I'll review our second quarter results and current trends. There's still too much uncertainty around the timing and trajectory of the recovery to give P&L guidance for the rest of the year, but I will provide an update on the monthly cash burn model that I shared with you on our first quarter call.

As Arne noted, second quarter global RevPAR was down 84%. Second quarter gross fee revenues totaled $234 million, comprised of $40 million from base management fees, $182 million from franchise fees, and $12 million from incentive management fees or IMF. In the first quarter, we did not record any IMF given the significant uncertainty regarding hotel level full year performance.

In the second quarter, we had more information and could better predict where hotel performance will warrant IMF recognition for the full year, and as such, we recorded IMF fees. The majority of IMFs recognized in the second quarter were at hotels in Asia Pacific, where there is generally no owner's priority, with Greater China particularly strong.

Almost 65% of Greater China's hotels had positive gross operating profit in the second quarter due to increasing demand and our ability to control costs. In 2019, over one-third of our incentive fees were from Asia-Pacific. Within franchise fees, unsurprisingly, our non-RevPAR related fees were the most resilient, totaling $107 million in the second quarter, down 27% from a year ago. Credit card fees declined due to lower card spend versus last year, while total fees from timeshare and residential branding were relatively flat.

Second quarter G&A improved by 22% year-over-year and by 35% excluding bad debt. Bad debt expense is primarily based on our estimate of future credit losses and is not a reflection of current cash losses. The significant reduction in net administrative expenses demonstrates the many steps we've had to take to reduce our cost structure to align with the decline in revenues in this low RevPAR environment. These steps have included furloughs, reductions in executive pay, and reduced work weeks throughout the organization.

We reported positive adjusted EBITDA of $61 million, which includes $36 million of bad debt expense. We were pleased with our lack of cash burn during the second quarter, especially in light of the 84% decline in RevPAR. The additional monthly fees we earned moving from our 90% RevPAR decline cash burn model to the actual 84% RevPAR decline were better than the $2 million per point per month estimate we gave a quarter ago, as a result of incentive management fees and a bit better credit card fees. Favorable timing of investment spending and cash taxes during the quarter was also helpful.

Lastly, strong working capital management and loyalty cash inflows contributed to our overall positive cash position. Given that many of our programs and services are funded by revenue-based charges, we are billing the hotels vastly less than a year ago. We have had to dramatically cut our costs to match this decline in revenues, while still providing the required services. We've been able to reduce current breakeven profitability rates at our hotels around the world by 3 percentage points to 5 percentage points of occupancy to help our owners preserve cash.

From a working capital perspective, owners and franchisees are largely finding enough liquidity to pay these lower bills albeit more slowly than usual. And we continue to work with those owners and franchisees that are challenged to pay on time and for many have set up short term payment plans. So far this year, we have had only a few hotels go into foreclosure. But our management and related agreements protect us. And historically, we have held on to most franchise agreements in that situation as well.

The cash burn scenario that I'll outline today is just one scenario and not an estimate of actual results. Please remember that assumptions for certain line items are not paid out evenly throughout the year, so are averages over a number of months this year. Our overall cash flow is comprised of those at the corporate level and those associated with our net cost reimbursement.

The model I walked you through a quarter ago assumed a year-over-year global RevPAR decline of 90% as we experienced in April. It included monthly averages for several categories of spending like taxes and investment spending and yielded total net cash outflows of around $145 million to $150 million per month. We've updated this analysis assuming a worldwide RevPAR decline of 70% as we experienced in July.

The revised model results in monthly cash outflows of about $85 million, a significant improvement of around $65 million a month, 45% better than the prior scenario. Roughly three-quarters of the improvement is at the corporate cash flow level, largely as a result of additional fees due to higher RevPAR. In today's scenario, total monthly fees could be about $110 million per month versus the $60 million to $65 million in fees assumed -- assuming RevPAR down 90%.

The impact of a 1 point change in RevPAR in our revised model would be roughly $2 million to $2.5 million of fees a month, though the sensitivity is not completely linear given IMF. Improving RevPAR is likely to coincide with higher credit card fees as well.

The monthly cash flows -- cash outflows at the corporate level include cash G&A costs, investment spending, cash interest, cash tax payments, and cash outflows for our owned and leased hotels. Despite the revised RevPAR assumption, the total outflow from these items has not changed meaningfully from the $155 million we described a quarter ago, although there are some key timing differences to point out.

Cash taxes in 2020 will primarily be paid in the third quarter, while cash interest will be higher in the fourth quarter, given the schedule of interest payments for our senior notes. Total investment spending for the full year is expected to be roughly $400 million to $450 million with higher outlays in the second half of the year versus the first half. The lumpiness of these cash flows will naturally impact our cash balances in the third and fourth quarters.

All in all, this 70% RevPAR decline scenario yields an average total corporate cash burn of roughly $45 million per month, about half of the $90 million to $95 million presented in this scenario a quarter ago. While the absolute cash burn numbers in this model still reflect a tough operating environment, the sizable improvement demonstrates the strong cash flow characteristics inherent in our asset-light business model. The remaining one-third of the cash burn improvement comes from our net cost reimbursement.

Today's scenario yields cash outflows of about $40 million a month for this category versus outflows of $55 million in the original scenario. The improvement is primarily due to better matched timing of our cash outlays and reimbursements as well as continued collections of receivables. This is partially offset by slightly lower cash contributions from loyalty given redemptions are expected to pick up as occupancy improves.

Note that this model does not currently include any severance and other payments associated with our global restructuring initiatives. It's extremely difficult to have to undertake these efforts, which include a voluntary transition program announced in the second quarter as well as additional job eliminations. The extent of the decline in our business and our expectation that it will take time for demand to return fully require these measures.

We currently expect the total cash charges related to our above-property restructuring activities around $125 million to $145 million. In the second quarter, we recognized $26 million of costs related to these efforts, of which $6 million was in restructuring and merger-related charges on our P&L and $20 million was included in reimbursed expenses.

We're still working through the details, but currently expect these restructuring efforts will reduce total above-property controllable costs, which includes both corporate G&A and program and services costs by roughly 25%. We'll know more about the specific impact on G&A as we work through the 2021 budget process. We're also developing restructuring plans to achieve cost savings specific to each of our company-operated properties including our owned/leased hotels. We expect to implement these plans over the next couple of quarters.

In addition to focusing on preserving cash, we've substantially boosted our liquidity and extended our average debt maturities. During the quarter, we raised $2.6 billion of long-term debt and $920 million of cash through amendments to our credit card deals. As part of our liability management, the $1 billion raised in June was largely used to tender and retire a portion of our near-term debt maturities.

At quarter-end, our cash and cash equivalents on hand was around $2.3 billion, adding that cash to the undrawn capacity of our revolver of approximately $2.9 billion and deducting around $800 million of commercial paper outstanding, our net liquidity was approximately $4.4 billion at the end of the second quarter.

We believe our strong liquidity position, cash flow from operations, and access to capital markets comfortably position us to meet our short and long-term obligations. While there is still a lot of uncertainty and there are many factors impacting our business outside of our control, we are very pleased with the progress we have made in the areas we can control. Many of the steps we have taken have been painful, but the company is in a solid position to navigate through these challenging times.

The global recovery may take longer than any of us would like, but the strong recovery in Greater China and trends in the rest of the world show the resilience of lodging demand and make us hopeful about the future. We all look forward to traveling again and to welcoming all of you at our hotels.

Thank you for your time this morning and we'll now open the line for questions.

Questions and Answers:

Operator

Thank you. The floor is now open for questions. [Operator Instructions] Our first question comes from the line of Joe Greff of J. P. Morgan.

Joseph Greff -- J. P. Morgan -- Analyst

Good morning, everybody. Nice to hear your voices and thank you for all the information.

Leeny Oberg -- Executive Vice President and Chief Financial Officer

Likewise.

Joseph Greff -- J. P. Morgan -- Analyst

Arne, I find fascinating your comments about the new signings in Greater China, can you talk about what's driving that and can you talk about that -- maybe the construction cost environment there? And the new signings, how do they compare versus a year ago in that geography?

Arne M. Sorenson -- President and Chief Executive Officer

Yes. So the statistic -- on the part of that question, we put in the prepared remarks, our signings are up over last year about 30% or so in Asia Pacific, all driven by China. And I think the thing to keep in mind in China, one is about the markets generally. Obviously the recovery is well a pace.

I think it's easy to be in China and look at COVID-19 as being -- not a thing of history quite yet because that probably won't happen until we get a vaccine and obviously there are events that come up most recently, in Beijing, where there need to be some reinsertion on restrictions. But those actions get done quickly and by and large the Chinese are back to traveling again. And so, I think you've got much greater confidence about the future in the markets, generally.

And I think secondly that the Marriott has done extraordinarily well in China. With -- the combination with Starwood that we did a few years ago, I think our position in the luxury and upper upscale space, if you use the nomenclature from the United States, is very, very strong with dominant RevPAR index position. And I think we end up with tremendous share of the new development in those segments as well as increasing growth of course in the moderate tier with Courtyard, Fairfield, and the like, which is moving.

And I think in a way you can contrast that with the United States. You can see our total pipeline is down 1%. And I think if you look at the U.S. and Europe, by comparison, we're just much earlier in reacting to COVID-19, and I think given the uncertainty about what the path is out of this, I think people are confident it will get behind us ultimately and we'll get back to a different place, but how long it takes? How the lenders respond? What happens with the supply chain? All of those questions are still very much unanswered, I think, in the United States.

Joseph Greff -- J. P. Morgan -- Analyst

And can you talk about, within the pipeline obviously, it was down a little bit sequentially and China obviously added on a gross rooms basis, how much did you revisit and just come to the conclusion that the likelihood is less today than a few months ago or six months ago? Or do you think those discussions accelerate from here? How do you view that?

Arne M. Sorenson -- President and Chief Executive Officer

Well, I think the -- a couple of things to keep in mind here. One is that by and large, just as it's too early to answer questions about exactly what the shape of the recovery looks like in the United States, it's too early to kill projects in the United States. So what we are not seeing, on the bright side, folks say we've abandon this project and decided not to do it.

I think on the other hand, if you're not financed, if you don't have your debt financing or if you don't have all your equity raise for a project even if you've been working on it for a number of quarters or maybe a year or two, you're probably not able to complete those financing challenges as well as you would have been before COVID-19, to state the obvious, and even if the financing is done, if construction hasn't already started, it well might be that you're sitting there saying let's it's watch it here now for over the next number of months and see what happens.

We have told you before that, in April I think, we canceled our Hotel Development Committee meetings and process in the United States. It seem to be a -- what -- inappropriate maybe the wrong word, but an odd time, I suppose, to be bringing in deals that we couldn't really underwrite in a way to know that they were -- the kind of high probability we would want in order to add to the pipeline, and to some extent, our partners couldn't really evaluate them in the same way.

And so, I think this is a place we watch. Now the -- I think as recovery builds as we collectively get more confidence about COVID-19 starting to move behind us and we can obviously talk more about that in this call, I think we'll see folks who see long-term projects that still makes sense, enhanced probably by reduction in costs associated with construction costs and other development efforts, and we'll probably start to move forward. But it's going to take a while for that clarity to reach the pipeline.

Joseph Greff -- J. P. Morgan -- Analyst

Thank you very much.

Arne M. Sorenson -- President and Chief Executive Officer

You bet.

Operator

Our next question comes from the line of Robin Farley of UBS.

Robin Farley -- UBS -- Analyst

Great, thank you. Two questions. One is the...

Arne M. Sorenson -- President and Chief Executive Officer

Good morning, Robin.

Robin Farley -- UBS -- Analyst

Good morning, how are you. On the SG&A reductions that you outlined for this year, how sustainable is that into next year and forward? And then my other follow-up is the commentary on business versus leisure travel, I know you mentioned September and October still decent levels compared to the summer. Could you quantify how Q4 look versus Q3 for that sort of business versus leisure travel mix? Thank you.

Arne M. Sorenson -- President and Chief Executive Officer

Yeah. So why don't I take that -- the latter part first and then Leeny, why don't you jump in with the G&A and other spending. We were curious to go back and take a look at leisure in the fall versus in the summer because I think a lot of us have a little more caution around the corporate traveler than we do around the leisure traveler, based on the first few months of recovery here.

And somewhat gratifying, we see that leisure travel is only about 5 points lower in terms of total hotel mix in September and October than it is in the summer going from 35% or 36% to 32% something like that. And what that tells you is leisure may continue to be a pretty significant source of recovery, even as we get past Labor Day and into the fall.

I think the corporate traveler has been interesting too. We have watched segments over the course of the quarter, all of us in the industry, including at Marriott, have talked about leisure being the strongest. But interestingly, special corporate is probably up 5 points in terms of RevPAR decline year-over-year in the last two months, just sort of looking at weekly numbers. Our guess is that that is driven by business travel in what -- in the Midwest more, in smaller companies more than bigger companies, in aspects of business which are less probably dependent on flying.

There is still frustration to me that when we too often see big, big companies, they are making decisions about keeping offices closed for as much as the next year. Frustrating to us because in a sense that's just sort of withdrawing from the economy, and while all of us need to make decisions that protect our people and make sure that we're not putting people out in risky environments before it's ready, there is absolutely no reason for us to be making decisions about what offices look like or what travel looks like in the second quarter of 2021, for example.

In any event, I think the way of putting this is that so far in the recovery, every segment has gotten better every month albeit with leisure and drive-to being the strongest. We see government business up modestly. We see special corporate business up modestly. We basically see that folks are increasingly willing to step out and travel a bit more.

So with that, Leeny maybe you want to take the G&A question.

Leeny Oberg -- Executive Vice President and Chief Financial Officer

Sure. Sure, and I'm going to tag on one other thing Rob, and I think you'd find interesting, which is that -- to remember that in November and December typically actually see the pop out back up to more summer like levels for leisure. If you remember how a lot of people do their travel in November and December. So there again that kind of goes to the same point.

On G&A, you've clearly seen just substantial moves that we've made this year and really battening down the hatches and making sure that we're putting ourselves in a position to deal with the decline in revenues, what we've done with the work over the past few months is to really be thinking more broadly about restructuring the company to move forward. Knowing that it needs to be sustainable, and knowing that it needs to reflects the fact that it's going to take beyond '21 at least to return to 2019 revenue levels.

So in that regard, when you think about, kind of broadly speaking, if you remember back last quarter and I talked about all the reimbursables, a bunch of them were pass-throughs. But there were about $4 billion of our reimbursables that are around delivering the programs and services to all of our hotels around the world. And then, obviously you've got G&A on top of that. And that is the very large part of costs that we have gone after to try to restructure and put ourselves in a good position going forward and that's where I think 25% reduction in that full set of costs, is what we're expecting.

The details about exactly where that falls relative to G&A, we will work through the budgeting process. So I can't give you a specific number. I think for the rest of this year, as you know, we've taken dramatic steps this year whether you call it reduced executive pay etc. So I think for the rest of this year, you're going to continue to see these really dramatically low levels. But given you kind of sustainable forward numbers, I think we'll work through that, but I would expect them to be quite substantial.

Robin Farley -- UBS -- Analyst

Okay, great. Thank you both for the color. Thanks.

Operator

Our next question comes from the line of Thomas Allen of Morgan Stanley.

Thomas Allen -- Morgan Stanley -- Analyst

Thank you. Good morning.

Arne M. Sorenson -- President and Chief Executive Officer

Thank you. Good morning.

Leeny Oberg -- Executive Vice President and Chief Financial Officer

Good morning.

Thomas Allen -- Morgan Stanley -- Analyst

So, Arne, about three weeks ago, you recorded in the press as saying you're less optimistic than 30 days prior. Can I ask you that question again? How do you feel now?

Arne M. Sorenson -- President and Chief Executive Officer

It's a fair question. I guess in -- on some level, it depends whether you're thinking about the virus or you're thinking about lodging recovery, travel recovery. I am no more optimistic about the virus than I was a month ago and that's what caused me a month ago or so to sound less optimistic than I was a month before that.

I am, however, more optimistic about the recovery of travel and the recovery of our business. And I think if you read the news every day, which we all do, it's sort of obvious why that's the case, the virus numbers are frustratingly high, particularly in the United States, and they remain high and it is hard to look across the country and see the kind of, what strategy that we'd like to see to have confidence that we can put this thing been behind us sooner rather than later.

Why am I more optimistic about our business? Well, I think if you look at the July numbers as a whole and we've put some of those in the press release as well as the prepared script, it shows a gratifying resilience of American travelers, American consumers, notwithstanding the high virus numbers to get back out.

And so 1st of July this virus resurges a little bit. We, of course, immediately have July 4th weekend, which is positive because of its leisure intensive travel aspect. And we see a little bit of a pause, maybe in the days after July 4th. But as the month continues, we go back to trend essentially and see occupancy build in each week by 1 point or 1.5 points compared to the prior week. And we end up with July being about 5 points better than June, in the U.S. occupancy context.

And so that tells, I think, us that notwithstanding the frustration around the virus numbers, the American traveler and consumer, and I think increasingly the business traveler too, will say "You know what, we got to get back and live our life." Got to get back -- like to get back to work or maybe can get back to the office, depending on where I go to the office. Many of you are in New York, which of course has got its own unique set of skills.

And I'd just remind all of you, don't assume the United States as a whole has got the same dynamic working as New York does. New York is less dependent on people driving to work. It is much more concentrated in terms of elevator traffic and the like. It obviously had high virus numbers, particularly early in the crisis.

You get to much of the rest of the country, and people still commute to work by car. They tend to work in smaller buildings with less challenge in terms of being able to be there safely and I think they're more inclined to be stepping back to work and stepping back toward normal life. So that's what makes me more optimistic than I was a month ago.

Thomas Allen -- Morgan Stanley -- Analyst

And just as a follow-up, are you more optimistic around your net unit growth as you were a quarter ago?

Arne M. Sorenson -- President and Chief Executive Officer

About the same, I think. I think it is highly likely that we will see a bunch of these new projects take longer to get to opening than we thought before COVID-19. I -- we mentioned this somewhere in the earlier question, so I think it's still hard to predict with certainty how much longer those things are going to take.

But I think we'd be foolish to think that these projects are going to open as quickly as they would have before. We will have some increase in opportunities to offset that in the conversion space and we've got conversations that are up in the conversion space. I would say there are two. It's a little early for conversions to actually start moving.

When you look at prior economic cycles, conversion volume tends to step up in weaker environments, but it tends to step up with transaction stepping up. And by and large, while there are increasing number of hotels that are out there under some pressure, we haven't seen many transactions take place yet. And I think as we do, we'll see our conversion add step-up as well.

Thomas Allen -- Morgan Stanley -- Analyst

Helpful, thank you.

Arne M. Sorenson -- President and Chief Executive Officer

You bet.

Operator

Our next question comes from the line of Shaun Kelley with Bank of America.

Shaun Kelley -- Bank of America/Merrill Lynch -- Analyst

Hi, good morning everyone.

Arne M. Sorenson -- President and Chief Executive Officer

Good morning Shaun.

Leeny Oberg -- Executive Vice President and Chief Financial Officer

Good morning.

Shaun Kelley -- Bank of America/Merrill Lynch -- Analyst

Was just wondering, Arne, maybe to stick with a little bit of the same theme on -- in the prepared remarks, you mentioned just, in general, the business traveler outlook maybe being a little bit more positive, I think you said for both business travel and group. Just any kind of more specificity you could give around what you might be seeing. Is it really that drive-to piece? Any certain markets or areas and particularly your thoughts on obviously the domestic piece of that, would be helpful?

Arne M. Sorenson -- President and Chief Executive Officer

Yeah. So looking at the U.S. for a second and let's make sure we don't oversell this. I want to make sure I get my data. So I mentioned that special corporate is up 5 points in the last eight weeks. But when you look at RevPAR for special corporate, it's gone from minus 85% eight weeks ago to minus 79% last week. So you're still at numbers which are monumentally negative.

And by comparison, if you look at retail, for example, which is where a lot of leisure is going to land, some corporate will land there too, except it's obviously the sort of rack rate business. We've seen a 15 point improvement compared to about 5 point improvement in special corporate and the RevPAR associated with it is down 57% compared to the down 79% for special corporate.

So, there is improvement, to be sure, and it's measurable essentially week-by-week and we would expect to continue, but we would expect corporate to be slower in recovery than leisure has been so far and probably slower to recover in the fall depending of course on the shape of the virus. I'm struck always, we've got a -- we live in Washington, DC area where we're headquartered, obviously.

And I've got three kids who live in New York. I've got one that lives in Washington. We have a place on the Chesapeake Bay, where we have spent significant portions of the pandemic, and it's interesting to see the different rhythm so, out in the county seat, out here where you've got lots of small businesses that are operating, they're all back to work.

You can see their surface parking lots are, by and large, as busy as they've ever been before. And the more you get into the Central Washington, the more you see quiet. And I think that is a function both of some restrictions locally, but I think it is a function of, you get greater conservatism, you get greater reliance on public transportation or other higher risk tools, I suppose, than you do in the smaller markets in the smaller cities.

And as a consequence, I think we'll see business travel steadily continue to improve. I would think absent some unanticipated thing with the virus or some calendar event, we will see that not just leisure, but we'll see that business travel improves every week as we go through the fall. But it will be a little bit slower coming back and it's going to be slowest in the places where there the population concentration is highest and where the companies are most conservative.

Shaun Kelley -- Bank of America/Merrill Lynch -- Analyst

Thank you very much.

Arne M. Sorenson -- President and Chief Executive Officer

You bet.

Operator

Our next question comes from the line of Patrick Scholes of Truist.

Patrick Scholes -- Truist Financial -- Analyst

Yeah, good morning everyone. Thank you.

Arne M. Sorenson -- President and Chief Executive Officer

Hey, Patrick.

Leeny Oberg -- Executive Vice President and Chief Financial Officer

Good morning.

Patrick Scholes -- Truist Financial -- Analyst

A question on what you might expect for permanent hotel closures, what percent of your system just might not -- you know might not be around in a year or two? And then, a follow-up on that is, we noticed The EDITION Time Square close really quickly once COVID hit. I wonder what was -- why so quick for that one. Thank you.

Arne M. Sorenson -- President and Chief Executive Officer

Leeny, you want to take that.

Leeny Oberg -- Executive Vice President and Chief Financial Officer

Yeah, I'll start, and then Arne, feel free to jump in. So, obviously this is all going to take some time. I think what you are seeing so far, quite frankly, is, our deletions are below average. If you look at where we were in the second quarter and the first quarter, it's below kind of even the 1% to 1.5% that we guided in normal times.

Obviously though, it's really going to depend to some extent on how long the virus persists and in which areas and to what extent? And then, obviously the owner's ability to get through that. So I can't give you a specific sort of estimate, but I'll also say that so far we've seen really strong capabilities on the part of the owners to be able to find access to the liquidity they need to keep the hotels going and the banks have shown a clear willingness to kind of essentially press pause for a while.

And when you think about kind of the depths of what we've seem to have really only a very few hotels already in foreclosure, that I think demonstrates the fact that everybody wants to try to see their way through this. Now, we clearly are going to see a bunch of foreclosures through all of this, but that doesn't necessarily mean the hotels close.

I think in many cases what happens is the banks want to preserve the value of the asset, in which case keeping the brand on it is the best way to do that and we'll do so. And the EDITION is a great example, as you've described, where the lenders have stepped in and I think you could actually see that hotel reopen that you saw lots of urban full service hotels close temporarily to kind of stop and reassess the situation, worked really hard to figure out what the right occupancy breakeven is to be open or not open and I think that you're seeing more and more of them open up.

So it's obviously something that is very top of mind for us. We -- our North America team and all the teams around the world for that matter, are spending just an inordinate amount of time working with the owners, whether it's on kind of short-term payment plans or looking at the FF&E reserves or making sure there is a conversation about our bills and working through the other bills like property insurance, etc. But, again, I do think that for the moment, it's been a really good pattern for the hotels marching through it, but it does depend a lot on how long this lasts.

Arne M. Sorenson -- President and Chief Executive Officer

So the -- I think it's perfectly put Leeny, the -- get to the bottom line. I would guess, very, very, very few of our hotels around the world will not reopen, if they're closed now or they'll fail so profoundly that they close permanently. Now, in a portfolio of 7,500 hotels or 8,000 hotels even COVID-19 hits, there are a handful, maybe a couple handfuls of hotels where profitability is not sufficient for the long-term viability of those hotels.

And they're the ones, not surprisingly, that Leeny and team are working with first in this crisis, because they were in trouble before and when they're in trouble before and you end up with something like this, that's a double whammy. I actually think that The EDITION Time Square is not the poster child for this. It's a brand new hotel. It's beautiful hotel. I am optimistic actually that that hotel will open and we'll be fine.

But there are hotels in New York City that were not making money before COVID-19 hit and some of those closed and some of them may not reopen because the cost burdens whether that'd be labor costs or property taxes or the like, mean that they're -- the owners will not be able to look at them and say I can see a path toward profitability that I need to have in order to justify this.

But I think those circumstances are globally, and in terms of number of hotels or number of rooms, very, very unusual and I think overtime, while the owners are broadly under significant pressure and we've got to make sure that we continue to work with them to build back profitability. That's the best use for this portfolio of assets, real estate assets will be as hotels and that they will open and be opened for the long term.

Patrick Scholes -- Truist Financial -- Analyst

Okay, very good. That's encouraging to hear. Thank you.

Operator

Our next question comes from the line of Steven Grambling of Goldman Sachs.

Steven Grambling -- Goldman Sachs & Co. -- Analyst

Thanks. This is a bit of a crystal ball question, but how do you think about the impact of work from home if the recent acceleration holds? And as part of this question, what has been the impact from work from home, as you look at corporate relationships or end markets where these trends were the most pronounced over the past five to 10 years. And if you were to maybe even peel the onion back further, can you see whether those individual customers in those sectors have changed their leisure behavior along with it?

Arne M. Sorenson -- President and Chief Executive Officer

Those are good questions. The last one, I don't think we've got data that tells us much yet. We've obviously got many business travelers particularly, who are not back on the road yet who are relying on remote work and/or technology tools in order to continue to work from home and to avoid travel. I think the statements that you hear from folks frequently that we'll never go back to the office or will never go back to travel, I would take with a huge grain of salt.

We've heard similar comments in each of the last three crisis that we've been through starting in the early '90s. Obviously the technology has gotten better and better, but in 2001-and-'02 and 2008-and-'09 we heard the same thing, which is we don't need to go back to travel the way we've done before.

A difference to be sure this time is the remote work kind of context, but you've all got a perspective about this and I think what we've heard over the last month or so particularly is an increasing level of frustration about remote work, maybe particularly for folks who are relatively earlier in their career for whom training and networking and pursuit of opportunities depends much more on being present with somebody.

But I think even for others we have gotten to the point of after two or three or four or five months saying, this is not -- it's not as good. We can't maintain our culture. We can't bring on new people. We can't train people. We can't invest in the kind of relationships we need to have with our business partners and with our customers. And I think increasingly we will see folks say we've got to get back out there and get back at it.

And I do think there will be some more flexibility on whether we all go to the office every day when we're not traveling and we'll people that can sort of further mix to some extent work and leisure. I think there is a piece of that, which will be good for us.

So imagine that a year from now or two years from now that week in Florida or a week in the Caribbean, which would have been 100% vacation and I could only do it once a year, I might be able to do twice a year now because I can go down there for a week and I can do a couple of days of work, concentrate it or spread out over the work -- over the week and have my vacation and to some extent, I think that blending of leisure and business could actually be an aid as much as a threat to travel.

All thing considered, we would say that we will build back and see the kind of levels of travel demand that we've had in the past.

Steven Grambling -- Goldman Sachs & Co. -- Analyst

Make sense. Helpful color. Thanks so much.

Arne M. Sorenson -- President and Chief Executive Officer

You bet.

Operator

Our next question comes from the line of Anthony Powell of Barclays.

Anthony Powell -- Barclays Capital -- Analyst

Hi, good morning.

Arne M. Sorenson -- President and Chief Executive Officer

Good morning.

Leeny Oberg -- Executive Vice President and Chief Financial Officer

Hi, Anthony.

Anthony Powell -- Barclays Capital -- Analyst

Hi, question on group bookings. Have you seen meeting planners start to book for the second half of next year or any part of next year and how are you approaching booking business for your hotels just generally right now?

Arne M. Sorenson -- President and Chief Executive Officer

So I think the most clear trend -- clearest trend which is obvious is that folks that have near-term group business deferred more than canceled, but basically put off those meetings. I think most of our group customers want to have those meetings and so that's why they deferred instead of canceled.

And of course we've been interested in having them defer as opposed to cancel because we just assume that business show up ultimately. And most of those folks are folks who are engaged in hosting those meetings and they believe those meeting are valuable and want ultimately to have them.

I think, at the same time, we have seen new bookings for future periods be less robust than they would have been before, because if they've not already committed to that meeting, they are probably a little less likely to commit until they've got some greater clarity about what the future looks like.

What that means is that so far we've seen business on the books for 2021 not really cancel in big numbers. We've seen group business on the books for 2020 cancel significantly and I suspect we'll continue to see cancellations for business that is not been canceled yet or deferred yet, is the better word to use for latter parts of 2020, probably continue to cancel until we get some greater confidence around the virus.

And ultimately when we get to the point where it looks like group meetings can be held safely, we will see both less deferral of business already on the books and we will see new business come in. Give you one statistic, I think group business on the books for 2021 compared to what would have been on the books for 2020 a year ago is about down 10%.

I think in some respects that we're likely to see the first part or the first half of next year be meaningfully worse than in the second half of next year in terms of group, but that is based on a guess on where the virus is and where the vaccines are and obviously the more of the virus recedes into the background, and the more confidence or availability we get into the vaccine, the more we'll see this group business start to build back.

Anthony Powell -- Barclays Capital -- Analyst

Thanks, and [Speech Overlap] go ahead.

Leeny Oberg -- Executive Vice President and Chief Financial Officer

Anthony, the only other thing I'd add is that for '22 and beyond versus '21 the rates of decline are meaningfully less. So when you think about the -- kind of the overall decline, it's newer in where there is more concern, but when you look at corporate bookings beyond that, it's down much less.

Anthony Powell -- Barclays Capital -- Analyst

Thanks for that. And separately, on homes and villas, what did you learn having that business in the portfolio and in this environment? Have you seen more people look for more space and do you think having that option is increasingly valuable for you in the turn to future environments?

Arne M. Sorenson -- President and Chief Executive Officer

So three things on HVMI which are consistent with or Homes & Villas by Marriott International I should say, not to use our internal lingo too much, and I expect you all to know it. But our Home sharing business has been benefited by three trends, all of which we've talked about; leisure, drive -- well two of them we talk about; leisure, drive-to both advantages and whole home is an advantage.

So what people are drawn to in terms of home sharing particularly in a COVID-19 environment is, do you have a place where I can take everybody and where we can be on our own? I don't want to separate bedroom. I don't really want an apartment that somebody lives in regularly. I don't want the old style home sharing because I can't be certain about the cleanliness or comfort of that.

But if you can give me a vacation home on the beach or in New England or someplace I can drive to, then I know that I can control my environment, I can control my transportation and it suits my purpose because it's a leisure trip anyway. And so generally that has been a positive thing, although to state the obvious, it is a very small part of our business.

Anthony Powell -- Barclays Capital -- Analyst

Got it, thank you.

Arne M. Sorenson -- President and Chief Executive Officer

You bet.

Operator

Our next question comes from the line of Smedes Rose of Citi.

Smedes Rose -- Citigroup -- Analyst

Hi, good morning. Thanks.

Arne M. Sorenson -- President and Chief Executive Officer

Hello, Smedes.

Leeny Oberg -- Executive Vice President and Chief Financial Officer

Hey Smedes.

Smedes Rose -- Citigroup -- Analyst

Hi, I just really wanted to ask you, assuming whenever this pandemic is behind is, how do you think about the operating model for the owners coming out of this? There has been a lot of talk from their end that they can come out with better margin and that there has been meaningful changes to, I guess, kind of brand requirements. So I'm interested in your thoughts around that.

And I guess specifically, how do you think the trajectory of kind of in room housekeeping during a guest stay goes? And am I right in thinking that that would be kind of the significant cost savings if it were to go away?

Arne M. Sorenson -- President and Chief Executive Officer

So all good questions and Leeny, you should -- you should jump in here, because you've got some good data, I think, that will be really helpful. I mean we are working with their owners to make sure that we do everything we can to get back to the kinds of margins they had before, if not better.

The only caution here is rate and revenue are important. And so the longer it takes us to get back to the kind of RevPAR levels we had in 2019, the more pressure that's going to be on that. And we would want to make sure we're focused not only on the cost elements, but that we are really focused on driving revenue because that's an easier way to get back to margins in many respects.

I think on the operating cost side, which is where your question focuses, I think there will be a couple of things that could be sticky. I think one is probably more digital check in, contactless keys and the like, I think will be adopted more during COVID-19 and could be helpful longer term. I think housekeeping protocols could be interesting, I mean, I think we'll see that there is certainly during COVID-19 less intensive or less housekeeping period during a guest stay than between guest stays that protects both the guests and associates.

We have frustratingly seen a couple of cities move in the opposite direction, certainly at the behest of unions to try and bring jobs back, but essentially to say that notwithstanding COVID-19 every room should be cleaned every day and that should be done as a matter of municipal policy requirement, and in many respects, the consequences of that I think is we'll will see hotels that reopen slower in those markets and will see the jobs, as a consequence, come back slower and at lower numbers than would have been the case without that.

But we'll be looking at not just housekeeping and check in but we'll be looking at food and beverage and other things to try and make sure that we do what we can to bring back the margin so that our owners can be healthy, which is, in the long-term interest, obviously not just of them but of us.

Leeny Oberg -- Executive Vice President and Chief Financial Officer

Yeah, the only thing I'd add Smedes is, I think a lot of the work right now that we're doing will help very much in the longer run. A whole lot of the work right now is focused on lowering the break-even at these lower levels of demand. So whether you're doing things more flexibly around how you're managing certain departments, all the kind of contact less work that Arne was talking about using technology more that, frankly, will kind of change the way the guests interact with the hotel team, all of those things are tremendously helpful.

And as I said we've, kind of globally, reduce the breakeven occupancy by 300 basis points to 500 basis points around the world and that -- much of that should be helpful in the much longer run. But again, as Arne said, we got to -- kind of got to get back there to have the proof of the pudding and our goal is to make sure that over the next few years that we get as much cash flow as we can while the demand is still building back great.

Smedes Rose -- Citigroup -- Analyst

Great. Thank you. Appreciate that color.

Operator

Our next question comes from the line of David Katz of Jefferies.

David Katz -- Jefferies LLC -- Analyst

Hi, good morning, everyone.

Arne M. Sorenson -- President and Chief Executive Officer

Good morning, David.

David Katz -- Jefferies LLC -- Analyst

Thanks for -- thank you for taking my questions. Look, I -- what we've observed across our coverage and in listening to all of your commentary so far, could we see scenarios where the cost basis, both for yourselves and the hotel owners -- obviously you're adjusting to a reduced demand environment, but what are you aiming for? Are there scenarios where in the next 12 to 24 months, we see a lot less revenue, but improved profitability and better earnings for Marriott? Is that what we're ultimately aiming for or are we trying to just sort of hold steady until things get back to approaching '19 levels?

Arne M. Sorenson -- President and Chief Executive Officer

Well, I mean, little bit depends on what you're comparing to, obviously. The -- we ought to see improving profitability for owners. We ought to see improving profitability, improving earnings, improving EBITDA for Marriott every month and every quarter from this point going forward. Now that's not saying much, obviously, given the absolute numbers we reported this morning. But with a fairly high level of confidence -- we can't say with certainty, obviously, but with a fairly high level of confidence the second quarter of 2020 should be the worst quarter we have ever seen by far forever and things will get better from here.

I think as it relates more toward what I think your question was focused at, we have -- or we're in the process of nearing completion of, I suppose, the rebaselining of our business. And by our business, I think I mean to include hotels that we manage for others, what our franchisees are doing but what Marriott is doing also.

As you all know, we manage a big portfolio of hotels. We manage more hotels in the luxury and full service space than any other company in the world. And in the managed context, of course, we provide services from above property, sometimes they're shared services in a given market, sometimes they're localized by country, sometimes they're global services, think about a reservations platform, for example, and the cost of those are paid for by the hotels which are supported by those services. And we've obviously got our own G&A spending that we do to provide support for our brands and to provide management of the company and to do all the other things we need to do to manage our business for ourselves as well.

But in both of those context, as Leeny talked about, we are moving toward, about a 25% reduction in the gross level of spending between both categories combined, and that's the new base from which we'll build. And we will do our best, of course, over time to build from that base only at the kind of rates we would have built on the pre-existing base in the past and are hopeful that we will see RevPAR and fee growth for Marriott and EBITDA growth for our hotel owners grow at a faster pace than the pace at which we're growing costs. And that could well be the case for a number of years.

David Katz -- Jefferies LLC -- Analyst

Right. So my point being you know, earnings and cash flow should improve more quickly and hopefully at a better rate than anything we're going to see on the top line for a while.

Arne M. Sorenson -- President and Chief Executive Officer

I think that's fair [Speech Overlap].

David Katz -- Jefferies LLC -- Analyst

Okay, thank you very much. Thank you very much. Be well.

Operator

Our next question comes from the line of Jared Shojaian of Wolfe Research.

Jared Shojaian -- Wolfe Research -- Analyst

Hi, good morning everyone. Thanks for taking my question. And Arne, it's great to hear your voice on this call.

Arne M. Sorenson -- President and Chief Executive Officer

Thank you.

Jared Shojaian -- Wolfe Research -- Analyst

Just going back to China, can you elaborate a little bit more in terms of how leisure is performing versus those other two segments? I mean you called out the improvement in business transient group, but anything you can share for us to just kind of contextualize what that looks like?

And then, with inbound travel restrictions, it would seem that demand from Chinese locals is now above pre COVID levels if I'm understanding that right. So correct me if I'm wrong there. Do you think intra-China is getting an outsized benefit because there just aren't really outbound options right now and so, you're seeing a substitution of outbound trips for inbound trips?

Arne M. Sorenson -- President and Chief Executive Officer

Yeah, there is a lot -- there are a lot of good questions in that. Appreciate that very much. The -- I would say generally that China is coming back in all segments; leisure, business transient, and group. You can point at different markets and reach different conclusions. So we've got probably 20 to 25 hotels open in Sanya Hainan Island, which you can think about as China's Florida. They are doing extraordinarily well. And they are going to be mostly leisure and some group.

On the other hand, part of our Greater China numbers are Macau. Macau is a leisure market, and by and large Macau is not reopened. And so that sort of pulls those numbers back a little bit. I think when you look at Shanghai, you look at Guangzhou and surrounding areas, which are much more business travel dependent, I think generally you see fairly strong, very strong recovery, certainly from their lows.

Remember in February, our occupancy numbers in China were sub 10%. I think nine-and-change. And we're now running at about 60%, so you can see a substantial move. And you know, I mentioned the Beijing context in Beijing, I think they had, oh I don't know, a couple of dozen cases and they ended up testing a million people for COVID-19 in 30 days or something like that and manage to get sort of COVID back under control.

The only other thing I think we could say about China and this is maybe odd given the kind of political dialog that is taking place or political events that are taking place, maybe not that much dialog is that China and the U.S. are quite similar in the travel sense. Demand is overwhelmingly domestic; U.S. 95% domestic, China we have the number of 80% being domestic. But I actually think the number is probably higher than that.

China is not a big leisure market for the rest of the world. People -- some adventurous travelers go to China to see -- to take their vacations. But by and large the international travel is business travel. And overwhelmingly the shift has been toward domestic travel.

I think you're right to say that some of that recovery is probably Chinese travel that would have gone abroad to maybe the Asia Pacific or to someplace else and they have stayed home in China this year. We're certainly seeing the same dynamic in the United States, nobody is going to Europe and they're more likely to take their vacations here.

Jared Shojaian -- Wolfe Research -- Analyst

Okay, thank you very much.

Arne M. Sorenson -- President and Chief Executive Officer

You bet.

Operator

Our next question comes from the line of Wes Golladay of RBC Capital Markets.

Wes Golladay -- RBC Capital Markets -- Analyst

Yeah, good morning everyone. My question actually is just the follow-up -- hey, just a quick question on the follow-up to your answer, to the last question. Can you give us a sense on, I'm trying to gauge how the U.S. could follow Greater China in a recovery, you kind of highlighted both being more of a domestic market, but can you potentially talk about the biggest variances you see in those markets? For example, is the U.S. more dependent on large group compression nights and maybe will lag a little bit longer?

Arne M. Sorenson -- President and Chief Executive Officer

Yeah, that's a good question. I think the -- generally, what we see in China bodes well for what we should expect in the United States. And there are differences, obviously, but the domestic predominance is similar. So there is really not that much dependence on long-haul air travel, for example, probably not that much difference on regional air travel. Obviously China has got a big aviation business and those planes are back flying and they're back flying in bigger numbers than they are in the U.S., but remember China is two or three months ahead of the U.S. in the COVID-19 recovery.

I think the resilience of the American consumer is second to none. And I think we see that already and that sort of is what causes us to be a little bit more optimistic today than three or four weeks ago in terms of the way the business may recover in the United States. I think all of that is either similar or maybe even better.

I think the negative is we do have more group business in the United States than we do in China, we as an industry and we as Marriott both. We are -- whether that'd be association business or corporate business, the meetings side has been a more established part of business for many, many years. But at the same time, I think there are other compensating factors. I think that we spend more money on leisure travel in the U.S. than China does. I'm guessing there a little bit -- net-net, I would think the recoveries generally ought to look about the same, subject to the recovery of society from COVID-19 and subject to the strength of the economy generally.

Wes Golladay -- RBC Capital Markets -- Analyst

Okay, thank you.

Leeny Oberg -- Executive Vice President and Chief Financial Officer

I'd the only other [Speech Overlap].

Arne M. Sorenson -- President and Chief Executive Officer

You should ask yourself the last question questions, which is, how does GDP look in the U.S. compared to China when we get through COVID-19? And how does the COVID recovery curve look like in the United States compared to China? Sorry Leeny, you were going to jump in [Speech Overlap]

Leeny Oberg -- Executive Vice President and Chief Financial Officer

Yeah I should say, the only other difference is, when you just look at the fundamental portfolio differences and that is that there is broader and deeper limited service presence of our portfolio in the U.S. than there is in China, which probably at the margin is more skewed toward full service and maybe a bit overall urban.

So I think there you're clearly seeing, in our limited service portfolio, you're seeing in the tertiary markets you're seeing this demand come back. So that's the other difference that actually accentuates the positives of North America.

Wes Golladay -- RBC Capital Markets -- Analyst

Great, thank you both.

Arne M. Sorenson -- President and Chief Executive Officer

You bet.

Operator

Our next question comes from the line of Bill Crow of Raymond James.

Bill Crow -- Raymond James -- Analyst

Hey, good morning. Arne sound well. I hope you're doing well.

Arne M. Sorenson -- President and Chief Executive Officer

Hey Bill. Thank you, I'm doing great. Than you. Appreciate that. I hope you too.

Bill Crow -- Raymond James -- Analyst

A couple of -- thanks, a two-parter on unit growth. The first question is, I get the 2% to 3% growth this year. And maybe I missed it, but did you talk about how that might bounce back in 2021 and 2022 if these are really just kind of delays in the construction process?

Arne M. Sorenson -- President and Chief Executive Officer

Yeah, I guess the short answer is no. I mean I think the -- we will see these projects overwhelmingly become reality is our guess. I mean the -- certainly when you look at 2008 and '09; when you look at 2001 or '02 even projects that we thought were dead often came back. And of course most were never, we never thought of as being dead. We thought of as being slowed because of financing or construction.

While the depth of RevPAR decline is more significant this time, it is particularly tied to one reason. That reason will ultimately get behind us and I would guess that overwhelmingly these projects move forward again. Whether they move forward to see a bounce back in 2021 or whether it takes us a little bit longer than that. That's the question that's hard to answer.

Bill Crow -- Raymond James -- Analyst

Okay.

Arne M. Sorenson -- President and Chief Executive Officer

And I think that's going to depend on COVID-19 and I think it's going to depend on the financial markets.

Bill Crow -- Raymond James -- Analyst

The second part of the question might have something to do with that as well, which is how many requests are you getting for key money and do you think that the conversion activity that you and Hilton and other peers keep talking about is going to be largely driven by key money that's offered to the owners?

Arne M. Sorenson -- President and Chief Executive Officer

We are and Leeny you should jump in on this, but I think we are generally, in part to manage our own liquidity and financial resources, we're probably putting less money, last key money than we've done in the past years for the projects that we are signing today.

I think when we get to the conversion market, in some respects -- and maybe this is a little bit of wishful thinking, but in some respects, the relative value that is achieved by joining the portfolio like ours in a weaker market is more obvious, and therefore the need for key money is less powerful than it would be in a stronger environment where everybody is performing fine.

Now whether we can turn that into actual terms of deals that are signed, obviously depends on our deal makers and the way they negotiate those deals. Leeny you want to add anything to that?

Leeny Oberg -- Executive Vice President and Chief Financial Officer

Yeah, the only thing I'd say is the biggest I think question mark, Bill, for the moment is around the lenders. And while certainly on key money it can be a competitive perspective, it is making sure you've got lenders on board to fill the biggest part of your capital stack and that, in many cases, really depends on the strength of the brand, the strength of the cash flow that's going to be delivered to the hotel, which I think does lead us back to brands like ours.

And while, sure, key money is always competitive, but I don't think on the conversion side that that's going to be kind of the one sole element that then makes it or break it. And I think it has so much to do with the asset value because these are long-term assets. So key money will always be an important part of the discussion, but I don't think kind of that element in and of itself is really that different from other times.

Bill Crow -- Raymond James -- Analyst

All right, thank you both.

Arne M. Sorenson -- President and Chief Executive Officer

You bet.

Operator

Our next question comes from the line of Chad Beynon of Macquaire.

Chad Beynon -- Macquaire Capital -- Analyst

Hi, good morning. Thanks for taking my question.

Arne M. Sorenson -- President and Chief Executive Officer

Good morning.

Chad Beynon -- Macquaire Capital -- Analyst

Just wanted to ask about booking window, what you're seeing in the U.S. if that really changed at all in the last couple of months, particularly going into July. If that's kind of still in under a week or if that's starting to expand beyond what we've seen? Thanks.

Arne M. Sorenson -- President and Chief Executive Officer

Still very short-term.

Chad Beynon -- Macquaire Capital -- Analyst

Okay, right.

Arne M. Sorenson -- President and Chief Executive Officer

And I -- it shouldn't surprise you because although the occupancy number improved, have improved, we've still got pretty general availability across the portfolio.

Chad Beynon -- Macquaire Capital -- Analyst

Okay. And then Leeny, maybe a hypothetical and a tough question, but regarding some of the positive sequential improvements you've been seeing on the revenue side and the reduction of cost, should we still assume that North American IMF fees, that it's pretty difficult to see a positive outcome just because of the accounting method or do you think if the trends continue, we could kind of eke out a positive outcomes? Thanks.

Leeny Oberg -- Executive Vice President and Chief Financial Officer

Sure. You know, believe it or not, there were a couple in Q2 from North America, but it's overwhelmingly from Asia-Pacific and there, you know whole lot of that's going to depend on Q4. So we need to get further into the year, but as you might imagine, for the North American hotels, where you have an owner's priority under most any circumstance, you're seeing an absolutely massive decline in RevPAR in 2020.

And so, for this year, I think it's hard to imagine that there is anything very exciting to talk about there. But then -- and when you start talking about rebound and as demand comes back, I think one of the things that has been good to see is that as demand really picks up, rate has also done what demand and supply show it to do, which is that it has also shown the qualities of being quite resilient.

So when we think of kind of special corporate rates etc. for next year, I think again it would point you to a potential view that as demand comes back, you will see things pick up nicely. And again, as we've said, there has been so much work on the cost side that that kind of points to margins being able to be helpful as well. But I do think north -- if you look at our history of North American recovery in IMF, it does take a while because of these owner's priority.

Chad Beynon -- Macquaire Capital -- Analyst

Appreciate it. Thank you very much.

Operator

Our next question comes from the line of Michael Bellisario of Baird.

Michael Bellisario -- Robert W. Baird & Co. -- Analyst

Good morning, everyone.

Arne M. Sorenson -- President and Chief Executive Officer

Good morning.

Leeny Oberg -- Executive Vice President and Chief Financial Officer

Good morning.

Michael Bellisario -- Robert W. Baird & Co. -- Analyst

Just one follow-up on your net unit growth comments. Looking forward, what is the split of managed versus franchise growth look like? And are you any more hesitant to take on managed properties today given the working capital requirements that we've seen that were so great this last quarter?

Arne M. Sorenson -- President and Chief Executive Officer

We are no more hesitant to take on managed than we were before, particularly in the luxury and full service space. But I think the question really has to be assessed from a global perspective and I think given the relatively greater strength of Asia Pacific in our year-to-date adds to the pipeline.

If anything we might skew just a tad more managed than franchise, but if you look at it, like-to-like our new unit growth in the United States is going to tend to be select service, which is going to tend to be overwhelmingly franchise and obviously those numbers are down.

Michael Bellisario -- Robert W. Baird & Co. -- Analyst

Thank you.

Operator

Our next question comes from the line of Rich Hightower of Evercore.

Richard Hightower -- Evercore ISI -- Analyst

Hey, good morning everybody. Thanks for squeezing me in here. Good to hear from you. I wanted to follow up on another twist on the China versus North America question. And Leeny, I think you may have answered part of this to an earlier question.

In the prepared comments, Arne, you said that both occupancy and RevPAR levels in China might come back to 2019 sometime next year. How much -- so there is a pricing component to that, so how much of the fact that you're talking about lower absolute ADRs translated into dollars in China contributes to that and how do we sort of think about that versus the recovery in rates in North America, let's say?

Arne M. Sorenson -- President and Chief Executive Officer

You're going to test, maybe Leeny you can do this, but you're testing my knowledge here. I think it's relatively easy to see RevPAR getting back to 2019 levels in 2021 in China just based on the strength in the recovery so far. I can't tell you the split between ADR and occupancy, OK.

Leeny Oberg -- Executive Vice President and Chief Financial Officer

Yeah, I think -- again, I think occupancy is obviously typically -- that's the first driver and that is the one that you can see so quickly get the pricing back right when you have super high demand over a weekend or over a holiday or a Tuesday through Thursday in a certain urban market, then all of a sudden that compression happens very nicely and you quickly see the rate pop.

When we look at how our Chinese hotels are performing relative to the market, I think we all know that those classic RevPAR index things are not great, kind of perfect analysis given you got a bunch of other hotels closed. But we have seen that our hotels have performed dramatically better than the industry. So I think, again, when you see demand for the brand and demand come back, then rate can pick up pretty quickly.

I think in North America, we're going to -- it's going to depend more on the segments, right. It's going to -- it's going to depend more on the shifts between retail, special corporate, leisure, and group because they all have some variances there on the ADR front.

So if you had a fundamental shift on the percentages of group versus retail, for example, you might see a difference in rate. But again, we would expect, as you see the occupancy pickup quickly to see the rate move fairly quickly. There aren't kind of institutional reasons why the rate is going to behave super differently.

Richard Hightower -- Evercore ISI -- Analyst

Okay, that's helpful, guys. Thank you.

Arne M. Sorenson -- President and Chief Executive Officer

You bet.

Operator

And ladies and gentlemen, we have reached the allotted time for questions. I will now turn the floor back over to Arne Sorenson for any additional or closing remarks.

Arne M. Sorenson -- President and Chief Executive Officer

All right, I'd just say thank you everybody. We appreciate your interest and your time, and of course, look forward to welcoming you back to our hotels just as soon as you feel comfortable getting on the road, which we hope is very soon.

Operator

[Operator Closing Remarks]

Duration: 90 minutes

Call participants:

Arne M. Sorenson -- President and Chief Executive Officer

Leeny Oberg -- Executive Vice President and Chief Financial Officer

Joseph Greff -- J. P. Morgan -- Analyst

Robin Farley -- UBS -- Analyst

Thomas Allen -- Morgan Stanley -- Analyst

Shaun Kelley -- Bank of America/Merrill Lynch -- Analyst

Patrick Scholes -- Truist Financial -- Analyst

Steven Grambling -- Goldman Sachs & Co. -- Analyst

Anthony Powell -- Barclays Capital -- Analyst

Smedes Rose -- Citigroup -- Analyst

David Katz -- Jefferies LLC -- Analyst

Jared Shojaian -- Wolfe Research -- Analyst

Wes Golladay -- RBC Capital Markets -- Analyst

Bill Crow -- Raymond James -- Analyst

Chad Beynon -- Macquaire Capital -- Analyst

Michael Bellisario -- Robert W. Baird & Co. -- Analyst

Richard Hightower -- Evercore ISI -- Analyst

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