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Up 60% in 3 Months, Can Roku Stock Continue to Rally?

The stock is still nowhere near the highs it reached just a few years ago.

By David Jagielski, CPA Jan 31, 2024 at 8:07AM EST

Key Points

  • Roku's gross margin has been a sore spot for the business in recent quarters, but it could improve in Q4.
  • A lack of profitability has resulted in investors paying less of a premium for Roku stock.
  • By diversifying its product mix, Roku can generate more revenue growth, but that may not help the bottom line.

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