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What: Shares of poultry processor Pilgrim's Pride
So what: Hampered by rising costs on chicken feed, Pilgrim's Pride missed analyst targets in the first quarter. If that weren't bad enough, about 100 of its 16,400 chicken houses need repairs after the heavy storms across the South this week.
Now what: To get back on track, the company hopes to raise prices and also cut costs. This pratfall is a harbinger of bad news from rivals Tyson Foods
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