The following video is from this week's installment of The Motley Fool's Weekly Tech Review, in which Alison Southwick sits down with analysts Eric Bleeker and Lyons George to look at the biggest stories driving the tech sector this week.

In this segment, Eric and Lyons discuss why The Simpsons might be the most profitable TV show of all time. Not only is The Simpsons a marketing machine with products running from DVD sales to clothes to hit video games, but it also remains a huge hit. According to Ad Age, the cost of a 30-second commercial during The Simpsons is $286,131. That's the third highest rate for a TV show, behind Modern Family and New Girl

Yet the greatest value of The Simpsons lies ahead. As Eric describes in the video, a deal struck nearly two decades ago has prevented The Simpsons from selling its syndication rights to cable. Currently, Fox has only been able to sell rights to local television channels, but once the show is cancelled it'll have the option of selling to cable companies. With a back catalog of more than 500 episodes that would sell for north of $1 million each, cable presents a huge windfall. In addition, The Simpsons -- with its huge amount of content -- could spark a bidding war between Netflix and Amazon.com

Finally, parent company News Corp. (NWS 0.52%) could even start a cable network based solely on the show. Such an idea is far from crazy, as the company's COO has said at investor conferences that the idea has been considered. 

To see Eric and Lyons' full thoughts on the amazing success of The Simpsons, watch the video.