What: Shares of Natural Health Trends Corp. (NASDAQ:NHTC) after the health and wellness products specialist announced solid preliminary second-quarter revenue results.

So what: For the quarter ended June 30, 2015, Natural Health Trends now expects revenue to climb 104% year over year to $69.7 million. It's hard to put that into perspective relative to Wall Street's expectations, as there are no analyst estimates available for the company and Natural Health Trends doesn't typically provide quarterly guidance.

Now what: Even so, that growth is encouraging considering it's an acceleration over Natural Trends' first quarter, when revenue climbed 76% year over year to $40.7 million, and net income rose 119% over the same period to $6.7 million. With shares currently trading at a reasonable 19.4 times trailing 12-month earnings, it's little surprise investors are willing to so aggressively bid up Natural Trends stock today.