No matter what's going on in the market or a specific company's history, there are always reasons to consider buying shares in a business. After all, some of the best opportunities in stocks are born from historically bloody times.
Motley Fool CAPS hosts a boatload of opinions from more than 130,000 members on more than 5,300 companies, each giving good reasons to own -- or sell -- a stock.
In the case of Japanese automaker Toyota
1. Quality products
When sales plummet and competition gets brutal, quality tends to stand out as a major differentiating factor. Many CAPS members take comfort in the loyalty that Toyota car owners show toward the company's products, believing that this faithfulness will provide long-term sustainability for its business. Japanese automakers Honda
2. A green leader
Even major corporations are pushing to adopt fuel-efficient cars. AT&T
Toyota recently surpassed GM as the world's biggest automaker in terms of car sales. With years of internal investments under its belt, Toyota stands to improve its competitive position in this recession, according to many CAPS members. Meanwhile, Ford
Of course, there's a lot more devil in the details of these buy-side opinions, which is why CAPS is such a great resource to check and balance your own analysis. You can read the bullish and bearish sides to every stock. To see what the very best CAPS members are saying now about Toyota, click over to Motley Fool CAPS and have a look. It's all free, and your opinion's welcome, too.
The Motley Fool Global Gains team has traversed the globe, scouring the world for what they believe will be some of the greatest investment opportunities in the coming decades. Check out what they are recommending today with a free trial for 30 days.
Fool contributor Dave Mock considers "living large" a box of cookies and the TV remote. He owns no shares of companies mentioned here. Nissan is a Motley Fool Global Gains pick. The Fool's disclosure policy gives bonus points and gold stars for good girls and boys.