Based on the aggregated intelligence of 145,000-plus investors participating in Motley Fool CAPS, the Fool's free investing community, consumer products maker Church & Dwight (NYSE:CHD) has earned a respected four-star ranking.

With that in mind, let's take a closer look at Church & Dwight's business and see what CAPS investors are saying about the stock right now.

Church & Dwight facts

Headquarters (Founded)

Princeton, N.J. (1846)

Market Cap

$4.1 billion

Industry

Household products

Trailing-12-Month Revenue

$2.5 billion

Management

CEO James Craigie (since 2004)
CFO Matthew Farrell (since 2007)

Major Brands

Arm & Hammer, Oxiclean, Scrub Free, Trojan, Orajel

Return on Equity (Average, Past 3 Years)

16.4%

Cash / Debt

$419 million / $835 million

Competitors

Procter & Gamble (NYSE:PG)
Clorox (NYSE:CLX)
Abbott Labs (NYSE:ABT)

CAPS Members Bullish on CHD Also Bullish on

Johnson & Johnson (NYSE:JNJ)
Apple (NASDAQ:AAPL)

CAPS Members Bearish on CHD Also Bearish on

Amazon.com (NASDAQ:AMZN)

Sources: Capital IQ (a division of Standard & Poor's) and Motley Fool CAPS.

On CAPS, 95.1% of the 307 members who have rated Church & Dwight believe the stock will outperform the S&P 500 going forward. These bulls include scottdx and InvestingMonk.

Three months ago, described Church & Dwight with a simple, but impressive comparison: "[S]maller [Procter & Gamble] with a very profitable collection of brands."

In a pitch from last month, InvestingMonk elaborated on the stock as a simple way to clean up:

This company has a lot of cash flow, a small but growing dividend, easy-to-understand and necessary products, and is priced reasonably. Their earnings are increasing rapidly for the industry. ... Even if it only performs averagely, it's great for a portfolio because this is the kind of company you can most likely hold for a lifetime. And at a market cap of $4 billion, there's a small but possible chance of it being acquired by a larger company eventually. Reasonable upside, low downside. Heads I win, tails I still kind of win.

What do you think about Church & Dwight, or any other stock for that matter? If you want to retire rich, you need to put together the best portfolio you can. Owning exceptional stocks is a surefire way to secure your financial future, and on Motley Fool CAPS, thousands of investors are working every day to find them. CAPS is 100% free, so get started

Fool contributor Brian Pacampara owns no position in any of the companies mentioned. Procter & Gamble, Clorox, and Johnson & Johnson are all Motley Fool Income Investor picks. Apple and Amazon are selections of Stock Advisor. The Fool owns shares of P&G and its disclosure policy always gets a perfect score.