Based on the aggregated intelligence of 180,000-plus investors participating in Motley Fool CAPS, the Fool's free investing community, packaged-foods giant Kraft Foods
With that in mind, let's take a closer look at Kraft's business and see what CAPS investors are saying about the stock right now.
Kraft facts
| Headquarters (Founded) | Northfield, Ill. (2000) |
| Market Cap | $65.9 billion |
| Industry | Packaged foods |
| Trailing-12-Month Revenue | $53.5 billion |
| Management | Chairman/CEO Irene Rosenfeld CFO David Brearton |
| Return on Equity (Average, Past 3 Years) | 8.8% |
| Cash/Debt | $2.06 billion / $29.6 billion |
| Dividend Yield | 3.1% |
| Competitors |
General Mills PepsiCo Unilever |
Sources: S&P Capital IQ and Motley Fool CAPS.
On CAPS, 94% of the 2,525 members who have rated Kraft believe the stock will outperform the S&P 500 going forward. These bulls include kpoeppel and wowdwarf2.
Earlier this week, kpoeppel listed several of Kraft's positives: "Consumer non-cyclical. Steady dividend, good yield. Like [Coca-Cola
Kraft even sports a cheapish price-to-sales multiple of 1.2. That represents a discount to competitors like General Mills (1.7), PepsiCo (1.6), and Unilever (1.6).
CAPS member wowdwarf2 offers a few more reasons to start digging into Kraft:
Boringly AWESOME
[S]imply put people need to eat and Kraft has coined the term "Staple Cheap"
[D]uring this recession they will gain market share and still turn a dime while paying a very nice [dividend]
That is a one trick pony worth every penny
What do you think about Kraft, or any other stock for that matter? If you want to retire rich, you need to put together the best portfolio you can. Owning exceptional stocks is a surefire way to secure your financial future, and on Motley Fool CAPS, thousands of investors are working every day to find them. CAPS is 100% free, so get started!
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