Jimmy Rodela

JimmyRodela

NUMBER OF PUBLICATIONS: 83 | LAST PUBLISH DATE: 05-18-2022

Summary

Jimmy Rodela is a seasoned freelance writer and content marketer with over 8 years of experience, with work appearing on sites such as Business.com, Yahoo, SEMRush, and SearchEnginePeople. He specializes in digital marketing, small business strategy, marketing automation, and content development.

Jimmy's Recent Articles

• What Is a Business Website?
  May 18, 2022
  A business website is an online space that provides your target audience information about your company. Here are three best practices for making a business …
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• 8 Surefire Ways to Improve Your Customers' Experience With Your Brand
  May 18, 2022
  In a competitive marketplace, focus on providing the best customer experience to stay ahead. Here are eight tips to deliver an improved customer experience.
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• How to Create a No-Show Policy That Works
  May 18, 2022
  For whatever reason, patients sometimes unavoidably don't show up for their appointments. Learn how to get patients to show up with an effective no-show policy.
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• How to Use the Google Calendar Scheduling Tool
  May 18, 2022
  Google Calendar is a robust scheduling tool that can manage your upcoming team meetings with efficiency. Learn how to use the Google Calendar scheduling tool.
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• Improve Patient Scheduling With These 9 Tips
  May 18, 2022
  Effective patient scheduling can improve daily tasks such as creating appointments and scheduling follow-ups. Here are nine tips for scheduling patients.
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• 10 Strategies for Effective Team Scheduling
  May 18, 2022
  Effective team scheduling can boost the morale of your employees and affect how your business runs. Here are 10 techniques for successful team scheduling.
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• 4 Best Practices to Improve Your E-Commerce Customer Service
  May 18, 2022
  E-commerce customer service is about answering basic questions and guiding customers to purchase. Follow these tips to improve your e-commerce customer service.
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• 6 Customer Service Phrases to Enhance Your Customer Relationships
  May 18, 2022
  Your business will thrive depending on your ability to build relationships with customers. Consider using the six phrases to improve the customer experience.
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• A Beginner’s Guide to Your Customer Effort Score
  May 18, 2022
  The customer effort score is a metric to measure the customer’s experience with a company’s product. Here are three ways to increase your customer effort …
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• 7 Tips for Increasing Your Company’s Customer Focus
  May 18, 2022
  Emphasizing your company's customer focus will strengthen marketing, customer support, and sales campaigns. Here are seven ways to enhance your customer focus.
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• A Small Business Guide to Fostering the Customer Journey
  May 18, 2022
  The customer journey reflects the interactions your business has with your customers. Here's how to set up a customer journey to enhance the overall experience.
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• How to Turn Detractors Into Promoters of Your Business
  May 18, 2022
  Detractors are consumers that have purchased your products and are not happy with them. Here are three ways to turn detractors into your business promoters.
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• 10 Ways to Show Your Customers Appreciation During the Holidays
  May 18, 2022
  Reaching out to customers during the holidays with a special message can help build relationships. Here are some tips that your customer will appreciate.
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• 5 Ways to Offer Personalized Customer Service (With Examples)
  May 18, 2022
  Leverage your customer's data to offer a unique and memorable experience. Use these five helpful tips to offer a more personalized customer service experience.
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• Proven Ways for Small Businesses to Build Customer Loyalty
  May 18, 2022
  Focusing on customer loyalty will pave the way for a lifelong customer base for your business. Here are three benefits of creating a customer loyalty …
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• 3 Reasons Your Business Needs a Customer Portal
  May 18, 2022
  A customer portal gives your customers access to resources, support, and live chat. Learn how to set up a customer portal for your website in …
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• Tried and Tested Ways Technology Can Improve Your Customer Service
  May 18, 2022
  Using technology to deliver customer service can improve customer satisfaction. Learn how to improve your customer service technology with these four tips.
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• How to Build a Customer Care Plan for Your Small Business
  May 18, 2022
  Businesses that invest in customer care will always prosper; that's why it's important to listen to your customers. Learn how to build an effective customer …
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• Customer Appreciation Day: 8 Ways to Thank Your Customers
  May 18, 2022
  Start celebrating Customer Appreciation Day to improve the customer service experience. Here are 8 creative ways to show gratitude and gain consumer loyalty.
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• A Beginner’s Guide to Customer Self-Service
  May 18, 2022
  Giving customer self-service options allows you to improve your customers' brand experience. Here are six ways to add customer self-service to your business.
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• How Empathy Enhances Your Customer Service
  May 18, 2022
  Empathy is key to delivering better customer service and improving customer satisfaction. The Ascent explains how to express empathy in customer service.
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• Web Accessibility Basics: Why Your Website Needs to Be ADA Compliant
  May 18, 2022
  The web content accessibility guidelines are suggestions to make web content ADA compliant. Here are three best practices to achieve ADA website compliance.
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• A Beginner’s Guide to Website Accessibility
  May 18, 2022
  If your site is not accessible for people with disabilities, they will find it difficult to navigate. Follow these methods to ensure your website is …
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• How to Create a Brand Development Strategy for Your Small Business
  May 18, 2022
  Branding is crucial in generating sales and it can handicap your business if you're not branding effectively. Learn how to create a brand development strategy.
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• 6 Marketing Automation Best Practices
  May 18, 2022
  Setting up a marketing automation system can help you save time from doing menial marketing tasks. Here are six best practices to integrate into your …
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• How to Create an Impactful Marketing Automation Strategy
  May 18, 2022
  Streamline your marketing campaigns by creating an impactful marketing automation strategy. Here we detail six strategies you can implement in your business.
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• Guerrilla Marketing: An In-Depth Guide for Small Businesses
  May 18, 2022
  Guerrilla marketing is a great way to increase brand awareness in non-traditional ways. Here are three types of marketing tactics and a few real-life examples.
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• How to Optimize Your Marketing Workflow
  May 18, 2022
  Marketing workflows allow you to accomplish your marketing goals. The Ascent covers how to create a marketing workflow to help you with your projects.
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• Tried and Tested Marketing Tips For Your Small Business
  May 18, 2022
  Creating a successful small business requires good marketing skills. The Ascent goes through some marketing tips that you can use to help you succeed.
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• 20 Must-Know Marketing Terms for Small Business Owners
  May 18, 2022
  Understanding the basic marketing terms provides a good foundation to learn online marketing. The Ascent defines these essential marketing terms.
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• The 6 Most Important Digital Marketing Analytics for Your Small Business
  May 18, 2022
  Gathering data from multiple channels will help you understand consumer behavior better. The Ascent covers important digital marketing analytics.
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• A Guide to Digital Advertising for Small Businesses
  May 18, 2022
  The goal of digital advertising is to generate interest in your product to entice customers to buy. The Ascent goes through how to start digital …
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• Your 6-Step Engagement Marketing Guide
  May 18, 2022
  Engagement marketing is one of the best marketing methods to boost sales. The Ascent goes through steps on how to tackle engagement marketing.
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• A Beginner’s Guide to Payment Processing
  May 18, 2022
  Payment processing is a third-party service that processes, verifies, and accepts credit card transactions. Here are five ways to process customer payments.
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• A Beginner’s Guide to Making Money on YouTube
  May 18, 2022
  YouTube is a popular online video platform enjoyed by millions of users, but how can you make money using it? We cover a few strategies …
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• 6 Best Buffer Alternatives
  May 18, 2022
  Buffer is the most popular social media management platform in the market. But if it's not the right fit for you, check out these top …
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• Twitter Best Practices for Small Businesses
  May 18, 2022
  Generate more website traffic and revenue using Twitter's social media platform. Use these Twitter best practices to help grow your small business.
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• What Is an E-Commerce Site?
  May 18, 2022
  An e-commerce site is an online storefront that allows you to sell things online. Learn how an e-commerce site works and the three basic components …
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• How to Market Your Product or Service as a Gift
  May 18, 2022
  Holiday shoppers prefer to shop for gifts online so it makes sense to market your product as a gift. Here are six strategies to promote …
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• 8 Best Magento Commerce Alternatives
  May 18, 2022
  Magento is a popular choice for e-commerce brands, but it may not be a good solution for you. Here we look at the best Magento …
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• A Small Business Guide to the Online Marketplace
  May 18, 2022
  Amazon and Ebay are great places for e-commerce businesses to sell because of their massive audience. Use these four strategies when selling on online marketplaces.
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• A Beginner's Guide to Product Sourcing
  May 18, 2022
  A good product sourcing strategy will help you find quality products at prices that generate meaningful profit margins. Here are 7 ways to source your …
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• A Beginner's Guide to the B2B E-Commerce Model
  May 18, 2022
  The B2B e-commerce business model refers to companies that buy and sell products to other companies via online channels. Here are the benefits of selling …
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• What Is a Click-and-Mortar Business Model? Is It Right for You?
  May 18, 2022
  The click-and-mortar business model integrates your physical and online shop processes. The Ascent explains how to merge these operations to increase revenue.
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• A Small Business Guide to E-Commerce Fulfillment
  May 18, 2022
  Complete more customer orders by establishing an optimized e-commerce fulfillment system. The Ascent walks you through the e-commerce fulfillment process.
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• 10 Abandoned Cart Emails to Take Inspiration From
  May 18, 2022
  Creating abandoned cart emails is a must for e-commerce companies to retain customers. The Ascent goes through examples of abandoned cart emails.
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• How to Create a Return Policy for Your Business
  May 18, 2022
  A return policy can foster better customer relationships and facilitate business growth. The Ascent goes through how to write a return policy.
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• 7 Reliable E-Commerce Strategies for Your Small Business
  May 18, 2022
  Running an online store can be lucrative with the right e-commerce strategy. The Ascent goes through e-commerce strategies for your business.
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• How to Price a Product: A Small Business Guide
  May 18, 2022
  Pricing your products is an important factor to achieve maximum business profitability. The Ascent goes through how to determine the price of a product.
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• How to Market a Product Online
  May 18, 2022
  Using the internet to market a product line can do wonders for your small business. The Ascent shows you how to market a product online.
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• Customer Engagement: An Easy-to-Understand Guide for Business Owners
  May 18, 2022
  Your customer engagement strategy can make or break your business. In this guide, The Ascent explains how to run a successful customer engagement strategy.
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• E-Commerce Marketing: Why It's Important to Your Small Business
  May 18, 2022
  E-commerce marketing strategies can make or break your online business. The Ascent covers several e-commerce marketing methods to help grow your business.
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• Your All-Encompassing Guide to Creating a Videographer Website
  May 18, 2022
  You can create and run your videographer website in no time. The Ascent goes through some easy to follow steps to get your videographer website …
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• A Beginner’s Guide to the Customer Discovery Process
  May 18, 2022
  The customer discovery process helps your business get a deeper understanding of your customers. Here's how it can help with your customer acquisition strategy.
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• A Beginner’s Guide to Customer Equity (and Why It Matters)
  May 18, 2022
  Customer equity is the value your existing and future customers will generate for your business. Here are three strategies to help you improve customer equity.
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• A Guide to Using Lightbox Popups in Your Email Marketing
  May 18, 2022
  A lightbox popup can propel your email marketing efforts and increasing your conversions. In this step-by-step guide, we show you how to create a lightbox …
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• A Beginner’s Guide to Email Lockers
  May 18, 2022
  An email locker allows you to capture your prospect's email address before giving them access to your content. Here are five strategies to get more …
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• Soft Bounce vs. Hard Bounce Email: What’s the Difference?
  May 18, 2022
  Hard bounce emails keep you from reaching customers and can damage your sender reputation. Here are three best practices on how to handle hard bounce …
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• Improve Your Email Deliverability With an Email Spam Checker
  May 18, 2022
  An email spam checker can scan and flag your emails as spam prior to reaching their destination. Here are three tips for improving email deliverability.
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• Maximize Your Email Marketing ROI With These Best Practices
  May 18, 2022
  Make sure your email marketing campaigns are working by calculating your ROI. Here are three reasons why you want to use the email marketing ROI …
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• How to Effectively Use Email Marketing for the Holiday Season
  May 18, 2022
  The holiday season is the best time to launch targeted and effective email marketing campaigns to boost sales. Here are six holiday email marketing strategies.
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• A Guide to Creating Your Confirmation Emails (With Examples)
  May 18, 2022
  It's important to respond to customers by sending them a confirmation email so they know their transaction went through. Here's what to include in these …
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• Here's Why Email Marketing Is Still Important
  May 18, 2022
  Email marketing is not dead. It's crucial to your small business content strategy. Here's why it's important to add email marketing to your marketing mix.
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• 7 Ways to Improve Your Email Deliverability and Reach More Inboxes
  May 18, 2022
  Getting better results from your email marketing campaigns is a real challenge. Here are seven tips to improve your email deliverability and reach more inboxes.
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• How to Create an Email Marketing Plan That Works
  May 18, 2022
  Creating a well thought-out email marketing plan will generate engagement and conversions. Learn how to create a high-performing plan with these key tips.
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• How to Use Email Popups to Boost Your Website Conversions
  May 18, 2022
  Email popups are designed to generate leads by capturing the email addresses of website visitors. Here are five strategies to boost your conversion rates.
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• 10 Engaging Newsletter Ideas to Grow Your Small Business
  May 18, 2022
  Converting subscribers to customers takes some work, but our newsletter ideas can help you get there faster. Here are 10 examples to generate more business.
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• How to Use Email Automation in Your Small Business
  May 18, 2022
  Leverage email automation for your small business to increase your revenue, improve customer retention, and maximize team efficiency.
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• 10 Smart Email Segmentation Ideas for Small Businesses
  May 18, 2022
  Improve your email marketing campaigns with smart email segmentation. Here are 10 email segmentation ideas to help you improve your small business marketing.
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• Should Your Business Utilize Double Opt-In Emails?
  May 18, 2022
  Learn to build a healthy email marketing list using double opt-in emails. In this guide, The Ascent covers the benefits and how double opt-in emails …
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• 8 Professional Email Signature Examples to Inspire You
  May 18, 2022
  Not sure how to sign your business emails? Consider these tips and examples for creating a professional email signature that makes a good impression.
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• A Guide to Permission-Based Email Marketing
  May 18, 2022
  Use opt-in email marketing to grow your email list and boost your customer base. The Ascent outlines the benefits of permission-based email marketing.
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• 23 Welcome Email Subject Lines for Your New Subscribers
  May 18, 2022
  A good welcome email subject line will help you stand out in your readers' inboxes. Increase your open rate with these subject line examples from …
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• 38 Email Subject Lines to Inspire You (Tips + Tricks)
  May 18, 2022
  It takes creativity to write compelling email subject lines that improve your open rates. Get noticed with these tips and catchy examples from The Ascent.
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• How to Avoid Email Blacklists
  May 18, 2022
  If your business is on an email blacklist, it could hinder your marketing opportunities. The Ascent shows you how to avoid email blacklists in this …
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• 8 Amazing Newsletter Examples to Inspire Your Small Business
  May 18, 2022
  Improve your email marketing campaigns from brands with amazing newsletters. The Ascent goes through eight examples of amazing email newsletters.
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• 10 Skills Every Marketer Needs to Have
  May 18, 2022
  In order for your business to succeed you need great marketing skills. The Ascent covers 10 marketing skills that are essential for your business.
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• Your All-Encompassing Guide to Procurement Management for Small Businesses
  May 18, 2022
  Learning the fundamentals of procurement management helps project managers carry out procurement activities. The Ascent gives you some easy steps to follow.
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• Your Complete Guide to Proof of Concept
  May 18, 2022
  Before project teams can build new business solutions, they should have a proof of concept. The Ascent helps you create a compelling proof of concept.
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• Your All-Encompassing Guide to Project Quality Management
  May 18, 2022
  Project quality management can help you run projects smoothly. In this guide, The Ascent takes an in-depth look at this
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• The 4 Disciplines of Execution: The Ascent’s Book of the Month for February 2023
  May 18, 2022
  The 4 Disciplines of Execution covers concepts and actionable tips on how to navigate through your daily tasks while still accomplishing your long-term goals.
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• A Beginner’s Guide to Display Advertising
  May 18, 2022
  Display advertising can come in forms like plain text, images, animated, and video. Learn which type of display advertising will work best for your business.
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• A Small Business Guide to Smart Shopping
  May 18, 2022
  Smart Shopping can create your product listings and display ads automatically throughout the Google network. Here are four tips to optimize your campaigns.
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