Will Soon Be Open to U.S. Crypto Investors

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  • will be available to U.S. customers as of May 1.
  • U.S. customers will initially be able to buy Bitcoin, followed by Ethereum, Litecoin, and Bitcoin Cash.

There's a new crypto platform in town.

Starting May 1, U.S. crypto investors will be able to access the services of another crypto exchange. Currently available in over 180 countries, will soon open its doors to U.S. investors as well. will be available in 48 states and territories and says clients in New York and Hawaii will be able to access the exchange in the coming months. The move comes as the exchange successfully registered with the Financial Crimes Enforcement Network (FinCEN) as a Money Services Business (MSB). Registering as an MSB is a prerequisite for any exchange that wants to operate in the U.S.'s U.S. offering offers a number of services for advanced crypto investors and traders, such as tokenized assets and leverage or margin trading. However, these products will not be available to U.S. customers. The platform says it will initially launch with Bitcoin (BTC), followed by other popular cryptos, such as Ethereum (ETH), Litecoin (LTC), and Bitcoin Cash (BCH). says it has proprietary machine learning technology to ensure onboarding takes a couple of minutes, or even seconds. This is one reason it says it stands out from its competitors. U.S. clients will also be able to access its news feeds, content, and educational content.

The platform offers fiat-to-crypto capabilities, so users can easily buy cryptocurrency using U.S. dollars. It stores user assets in cold storage and offers user-level security, such as two-factor authentication. A representative told us the company is experimenting with different pricing models, but promised the fees will be "competitive." It also plans to begin with a retail-focused platform and launch a pro version in time.

Why some crypto exchanges limit their U.S. services

Many cryptocurrency exchanges are either not available or offer limited functionality in the U.S. This is in part because the U.S. has stronger crypto regulation than other countries, and in part because of a lack of clarity. For example, there's been confusion about platforms that offer lend-earn products -- platforms that pay high APYs on crypto by lending out deposits and paying a share of the interest. Several platforms have had to withdraw their interest-paying products for U.S. customers.

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Another area of contention is using margin or leverage -- essentially trading using borrowed money. This activity is strictly controlled in the U.S., and last year Kraken was fined for allowing retail users to access its margin trading products. Exchanges need to register and get special permission to offer this service.

Cryptocurrency comes under the auspices of several different authorities, including the Securities and Exchange Commission (SEC), the Commodity Futures Trading Commission (CFTC), and FinCEN. President Biden issued an executive order earlier this year that sought to create a roadmap toward clearer crypto regulation, but it will be some time before we see the results.

In the meantime, we'll likely see more hybrid offers from companies like Launching products with limited services and crypto collections allows platforms to at least get a foothold in the U.S. and react to new legislation as it gets approved.

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