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E-Commerce Software Articles

Recent Articles

May 18, 2022 | By Jimmy Rodela

What Is a Business Website?

A business website is an online space that provides your target audience information about your company. Here are three best practices for making a business website
May 18, 2022 | By Jennifer Post

6 Ways to Optimize Your Online Store for M-Commerce

Mobile commerce is buying and selling on mobile devices like smartphones. Here we walk you through the process of optimizing your online store for m-commerce.
May 18, 2022 | By Melinda Curle

A Beginner’s Guide to Running a Successful Flash Sale

A flash sale is an effective marketing technique used to generate sales quickly. Learn how to run a successful flash sale for your shop in seven steps.
May 18, 2022 | By Melinda Curle

The Complete Small Business Guide to Affiliate Marketing

Affiliate marketers earn a commission when they bring people to vendor's site who make a purchase. Here are the pros and cons of becoming an affiliate marketer.
May 18, 2022 | By Courtney Johnston

4 Reasons to Use CPA (Cost per Action) Marketing in Your Business

CPA marketing offers a commission to affiliate partners after a certain action has been completed. Here are five CPA marketing tips to improve conversion rates.
May 18, 2022 | By Melinda Curle

A Step-By-Step Guide to Great Product Photography

Great product photos will drive consumers to buy your product over competitors. Master your product photography to create eye-appealing pictures with these tips.
May 18, 2022 | By Anders Hjorth

Enhanced Ecommerce Tracking Can Boost Conversion Rates

Integrate your e-commerce transactions with Google Analytics's Enhanced Ecommerce. Take advantage of these four features to generate new insights.
May 18, 2022 | By Anders Hjorth

Use Visual Commerce to Bring Your Online Store to Life

Visual commerce involves using video, graphics, and images in your online store. Learn how to enhance the visual commerce experience with these four strategies.
May 18, 2022 | By Melinda Curle

A Beginner’s Step-by-Step Guide for Selling on Pinterest

Pinterest is popular social media platform with a visual component that grabs millions of views. Here are six reasons you need to start selling on Pinterest.
May 18, 2022 | By Katie Navarra

A Small Business Guide to Handling Fees

Most online shoppers abandon their cart if the shipping and handling fees are too high. Deciding how much to charge can be tricky, so here are some helpful tips.
May 18, 2022 | By Rose Wheeler

4 Tips for Increasing Your Average Transaction Value

Average transaction value (ATV) gives you the total dollar amount the average consumer spends with your business. Here are four ways you can improve ATV.
May 18, 2022 | By Melinda Curle

A Guide to the Consumer Decision-Making Process

Understanding the consumer decision-making process allows you to tailor your marketing. Here are the five stages that customers go through to make a decision.
May 18, 2022 | By Katie Navarra

A Look at the Future of E-Commerce

With the pandemic upon us, the future outlook for e-commerce shopping looks strong. Here are 10 e-commerce trends to incorporate into your e-commerce strategy.
May 18, 2022 | By Les Shaver

How the Pandemic Boosted a Tiny Puzzle Startup

When the pandemic hit, Michael Sturba and Rachel Duguay used the time to take their business online. With some ingenuity, they built up their puzzle business.
May 18, 2022 | By Allison Gauss

4 Stellar Product Page Examples and Best Practices to Learn From

A product page informs your customers about product details such as description, price, and availability. Here are four of the best product page examples.
May 18, 2022 | By Katie Navarra

How to Prepare Your E-Commerce Privacy Policy

Your e-commerce privacy policy discloses how you plan to collect and share personal data from shoppers. Here's what you need to include in your policy.
May 18, 2022 | By Justin Guinn

A Small Business Guide to E-Commerce Optimization

E-commerce optimization is designed to improve your site's ability to convert customers. Here are five ways to integrate e-commerce optimization on your site.
May 18, 2022 | By DP Taylor

8 Strategies to Improve Your E-Commerce Conversion Rate

E-commerce sites see an average conversion rate of 1-2%, but it can be higher with targeted marketing. Here are eight ways to increase your conversion rate.
May 18, 2022 | By DP Taylor

E-Commerce Fraud: What It Is and How to Prevent It

With the prevalence of e-commerce fraud growing rapidly, your small business should take some precautions. Here are some steps to help prevent e-commerce fraud.
May 18, 2022 | By DP Taylor

6 Alternatives to Amazon for Your E-Commerce Business

Amazon is the biggest marketplace in the world, and your products may get lost in their catalog. Here are six alternatives that can give you better exposure.
May 18, 2022 | By Jimmy Rodela

What Is an E-Commerce Site?

An e-commerce site is an online storefront that allows you to sell things online. Learn how an e-commerce site works and the three basic components needed.
May 18, 2022 | By DP Taylor

How to Sell Things Online: A Step-by-Step Guide

Planning to launch an e-commerce store and need some expert advice? Here are five tips for making your first online sale and a few things to consider first.
May 18, 2022 | By Jessica Elliott

10 Strategies to Ensure Your Business Is Ready for Cyber Monday

Cyber Monday can be a big payday for your online business. Get your e-commerce platforms and online deals ready for Cyber Monday with these ten strategies.
May 18, 2022 | By Jimmy Rodela

How to Market Your Product or Service as a Gift

Holiday shoppers prefer to shop for gifts online so it makes sense to market your product as a gift. Here are six strategies to promote your product as a gift.
May 18, 2022 | By Rose Wheeler

How to Prepare for the Holidays: Forming a Pricing Strategy

Shopping during the holiday season is all about finding the best holiday promotions. We take a look at some of our favorite promos and doorbuster strategies.