With Kraft providing extra color about its much-anticipated split into two companies, investors are wondering which of the two they should buy. Without having any more guidance than whispers and vague expectations for both, Austin says neither. The domestic grocery arm will be operating in an increasingly difficult environment, and the international division will probably have a hard time competing with well-capitalized and massive rivals such as PepsiCo and Nestle. For more, see the following video.

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