BMW Fights to Keep Its Crown


The roomy 3 Series Gran Turismo recently went on sale in China, where many luxury-car owners prefer to ride in the back seat. Photo credit: BMW.

Luxury cars are big business nowadays. Not only are sales of luxury vehicles booming around the world, but they're generating immense profits for the companies that are successful in this space. There's a reason that General Motors (NYSE: GM  ) is spending billions to elevate its old Cadillac brand, and that reason starts with GM archrival Volkswagen (NASDAQOTH: VLKAY  ) -- which makes billions from its Audi brand every year.

Of course, Audi is locked in a brutal battle with its German rivals, and so far this year one of them -- BMW (NASDAQOTH: BAMXF  ) -- has the edge. In this video, Fool.com contributor John Rosevear looks at the latest numbers in the luxury-car wars from the U.S, China, and elsewhere -- and at what's at stake in one of the fiercest battles in the global auto business.

There's good reason to believe that the most successful investors over the next few decades will be those with exposure to China's massive and growing population of domestic consumers. And there are few things that these consumers are likely to purchase with more enthusiasm than cars and trucks. In this brand-new free report, our analysts get out in front of this trend by identifying two automakers that are poised to surge along with China's middle class. If you want to be among the smart investors who get rich from this growing trend, then you'd be well advised to instantly download our free report on the topic by clicking here now.


Read/Post Comments (3) | Recommend This Article (1)

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  • Report this Comment On August 20, 2013, at 9:02 PM, nervdock wrote:

    In the picture, are you sure that is a 3 series? I have a 535i GT and it looks very similar.

  • Report this Comment On August 21, 2013, at 10:34 AM, TMFMarlowe wrote:

    @nervdock: Yep, I'm sure -- it came to me straight from BMW's PR folks, and just to be sure I looked at a closeup of a high-resolution version of that same photo, and it clearly says "335i" on the back.

    Thanks for checking, though. They do look very similar.

    John Rosevear

  • Report this Comment On August 22, 2013, at 11:12 AM, buckyh wrote:

    I'm pretty sure that's the 335i GT.

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