The Next Home Run Stock

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I assume that you, like everyone and his Aunt Audrey, would love to find the next Wal-Mart (NYSE: WMT) -- to dig out the market's most precious small companies. Back in October 1977, Wal-Mart traded at a split- and dividend-adjusted price of $0.05 per share. Today, it trades for around $56. In a little more than 30 years, Wal-Mart has turned a $5,000 investment into more than $5 million.

Of course you'd love to buy the next Wal-Mart.

But you'd prefer not to take on extreme risk, right?

I think you're smart to think that way. So do a host of great money managers -- from Peter Lynch to Seth Klarman, Bill Miller to Charles Royce. They've all searched for small companies with a mixture of sales and free cash flow growth, superior returns on invested capital, heavy insider ownership, and healthy assets -- all at a reasonable price.

Forever great
But remember, companies like Wal-Mart typically exhibit excellent financials from the day they hit the public markets. Wal-Mart was never a penny stock (again, that share price of $0.05 back in October 1977 is split- and dividend-adjusted; the stock traded at $17 back then).

Wal-Mart didn't hype itself in press releases, nor did management make outlandish promises to its investors. As it turns out, if you want to find monster long-term winners, you shouldn't throw money at shaky, speculative companies.

Wal-Mart founder Sam Walton, who owned a massive stake in the enterprise, ran his company conservatively for decades. And just four years after its IPO as a tiny public company, Wal-Mart began paying a dividend. This business was run to sustain yearly profit growth indefinitely.

If you're going to invest in small-cap rocket stocks, as our team does at Motley Fool Hidden Gems, please avoid the whisper-stock party tips and hype jobs. They destroy wealth over time. Wal-Mart wasn't getting hyped. No one was following it!

Contrary to popular perception, you need not assume great risk to invest in the best small caps. You only need to train yourself to look for disciplined, conservatively run small businesses.

Finding these stocks doesn't involve a hopeless search through barn-sized haystacks for a lone platinum needle. The stock market features plenty of promising smaller companies, run successfully by founders with large personal stakes in the enterprise.

In fact, they thrive in every industry -- electrical, education, medicine, retail, and beyond. Take a look at these six great investments from 1996 to 2008, all of which were small caps in the mid-'90s.

 

Dec. 18, 1996

Dec. 18, 2008

Return on Investment

Adobe Systems (Nasdaq: ADBE)

$4.95

$21.38

332%

Apache (NYSE: APA)

$14.43

$69.81

384%

Cliffs Natural Resources (NYSE: CLF)

$3.88

$27.10

598%

Express Scripts (Nasdaq: ESRX)

$2.12

$59.35

2,700%

Frontier Oil (NYSE: FTO)

$0.76

$12.29

1,517%

Terex (NYSE: TEX)

$4.44

$16.48

271%

All prices adjusted for splits and dividends. Data from Yahoo! Finance.

Note, again, that this group hails from a broad variety of sectors. A few are familiar faces, while the others remain largely unknown on Main Street. But each was a small cap 12 years ago. And not only were they not industry stalwarts, but they were also flying below most consumers' and investors' radar. They had yet to attract a cadre of Wall Street analysts and big institutional investors.

Their stock prices reflected it. They were cheap because they were irrelevant! And these sorts of opportunities still exist today. 

The next big thing
The 20- to 700-baggers of the next 12 years are out there right now, with their fuses lit and a wide-open sky above them. But they aren't Apache, valued at $25 billion today. They're also not companies like Wal-Mart, valued at $219 billion and covered by more than 20 Wall Street analysts.

They're small companies with strong founders and executive ownership north of 10%. Companies without debt concerns. Companies that generate excess cash from their operations, some of which already pay dividends. Companies that function without any real reliance on Wall Street for financing or table-pounding "strong buy" ratings.

I know it sounds contrary, but I want you to see that many of these small businesses offer low risk and high rewards for their long-term owners. How could a small company be less risky than a giant? Ask the former owners of WorldCom. That company wasn't just overfollowed -- it was fraudulently run!

The exact opposite exists with great small caps. They're well-run and underfollowed on Wall Street, creating price inefficiencies that strongly favor long-term investors.

Does that sound possible? Does it sound logical? It's certainly contrary.

What you should look for
Our team at Hidden Gems advises you to track down the following:

  • Founders with large personal stakes.
  • Financial statements that are easy to read.
  • A solid asset base with little or no debt.
  • Price ratios that significantly undershoot growth rates of free cash flow.
  • Dominant positioning in a profitable niche.
  • Plenty of room to grow.

If you're inclined to think that every small-cap stock is doomed to have a larger competitor stomp it out, I ask you to return to my list of strong performers above. Each rose from obscurity because of sound financial management and shareholder-friendly practices. The free markets gave them plenty of maneuvering room.

But not every small company is poised for enduring success. Of the thousands of stocks in the small-cap universe, I find that 90% are too richly valued or too speculative, given the underlying business. That remaining 10%, however, contains hundreds of small caps that will beat the market, and dozens that will rise more than 30 times in value over the next 10 to 15 years.

You can read about this, and all of our Hidden Gems recommendations, right now, by signing up for a 30-day free trial. There is no obligation to subscribe.

This article was first published Sept. 24, 2003. It has been updated.

Tom Gardner is co-founder of The Motley Fool. He does not own shares of any company mentioned in this article. Wal-Mart Stores is a Motley Fool Inside Value recommendation. The Motley Fool owns shares of Terex. The Fool has a disclosure policy.

Comments from our Foolish Readers

Help us keep this a respectfully Foolish area! This is a place for our readers to discuss, debate, and learn more about the Foolish investing topic you read about above. Help us keep it clean and safe. If you believe a comment is abusive or otherwise violates our Fool's Rules, please report it via the Report this Comment Report this Comment icon found on every comment.

  • Report this Comment On December 20, 2008, at 10:32 AM, madmilker wrote:

    People in America need to realize jus what got America in this shape..."cheap" yes so-call cheap items from a foreign land.

    quote*Wal-Mart firmly believes in local procurement. We recognize that by purchasing quality products, we can generate more job opportunities, support local manufacturing and boost economic development. Over 95% of the merchandise in our stores in China is sourced locally. We have established partnerships with nearly 20,000 suppliers in China. *end quote!

    Now! if there be 182 country's making items for the world to buy and they have only 5% of the pie in China...duh! This company makes the nice people of China support their currency(yuan) by keeping it in their country working for the people there.... but with the "yuan" going up in value and the US dollar going down...all the foreign items that the American consumer buys thinking it is cheap has went up in price.

    People...its all about the currency and to keep a currency strong you got to keep it floating around the country you live in so it can work for you. For the past 12 years all them US dollars are being shipped overseas to a foreign bank and with the American worker not making anything for the foreigner to buy the "we the people" have to turn to the "second" largest employer in America(Uncle Sam) to sell "we the people" debt in order to get all them dollars back!

    50 years ago a foreigner would had given their left nut for a US dollar or a Hershey's chocolate bar and today the same foreigner has got Uncle Sam and the American consumer by both all the while Hershey is moving the chocolate factory to Mexico. Wake up! America and think "MADE IN AMERICA."

  • Report this Comment On January 27, 2009, at 9:33 PM, microdolx wrote:

    Milker - there isn't anything of substance MADE in the USA anymore except cars.

    Go look at ALL of your clothes, your computer, the monitor you are staring at right now, that new, digital TV the American FCC MANDATED (find me an affordable TV made in the USA - you can't).

    I fully blame the gov't for allowing anything coming into our borders - even if made overseas by an american-owned company.

    And I fully blame Clinton for NAFTA - made everyone rich BUT WE, THE PEOPLE.

  • Report this Comment On February 21, 2009, at 9:21 PM, sciguy77 wrote:

    Sometimes investing takes patience. You never know where you will be 10 years from now, but I certainly don't want to be looking back wondering why I didn't buy that stock. :)

  • Report this Comment On March 08, 2009, at 3:30 PM, bdpatty2 wrote:

    Patience is a wonderful virtue and people who try virtue are likely to obtain the wrath of patient people. today I have spent over 2 hours trying to determine a straight Answer from your report as to what the "cloud" development is and to determine if I can research out the history and background of the developers. You shuffle your clients (I subscribe to three of your reports)

    from one report to another and make the journey so

    annoying that Gorilla news letter is looking better and better all the time. If I understand your report that I can read, Goggle is one of the two companies on the ground floor but who is the other one.

    I have been following your recommendations for over a year and I am down 43% from Nov 2007. I have followed Gorilla Trades and am down 36% for their recommendations. I have pulled $1,000.000.00 out of the market an parked part of it at 3.3 percent for short term.

    Do you guys have a simple one-tw0-three investment method or do you cover your tracks with multiple recommendations.

    Truly, I am confused quite often when I try to determine what course I should take after reading all there reports.

    I am only one of your clients, but I have spoken with others who are having the same difficutly as I and who also are looking for better and more straight forward repoting than we believe we are getting.

    Perhaps what we thought we were buying in information is for sale at a higher price and unless we give you more money we will continue to find

    confusion is recommendations.

    I;m sorry if I sound callous, but I am only trying to find some way to invest with good sense and in good companies.

    Yes I still have dolby, netflix, intuitive surgical, chubb, marvel and netgear which I purchases shares in from your recommendations. Selling the other recommendations cost me over $800,000.00 in about one year.

    Thank you for listening to me.

    Bill Patty

  • Report this Comment On April 13, 2009, at 5:44 PM, dojaburner wrote:

    I have had very bad luck following your advice on Hidden Gems. HPY, AOB, LNDC, MIDD, PSTA. There have been many more but these are just the ones off the top of my head. Paying $100 a year to lose 65% doesn't sound like a good idea to me. I'll have to pass. About the only stock that I made money on with your recomendation was TSRA. I'll admit I have made mistakes that cost me money in the market. The biggest mistake so far has been to listen to you.

  • Report this Comment On May 03, 2009, at 6:06 PM, AhabQuarterdeck wrote:

    Your customers tell a sad story. A "little lower the mark." This service is a tease, a paper mask.

  • Report this Comment On May 05, 2009, at 2:47 PM, MarionBainbridge wrote:

    Lost 6 figures on Fools GG's last year.

    BRKA shares lost over 50% too so everything in

    perspective. I'm back again though sorry Mann is

    no longer here.

  • Report this Comment On May 05, 2009, at 3:11 PM, catoismymotor wrote:

    Dojaburner,

    I'll assume you sold most of those positions. Had you kept them you would have recouped most of your losses by this point.

    Cato

  • Report this Comment On June 19, 2009, at 9:05 PM, tshk1221 wrote:

    Dear Bill,

    I'm sorry for the losses you got. Why don't you apply the following method for your future investments rather than blindly following recommendations from Motley Fool? I don't think the five companies Motley just listed in this article are high-quality companies because we don't know what they are doing! I excluded things like fundamentals.

    For example, Kraft Foods (KFT):

    - Enterprise value as of today is $57 billion. Enterprise value is very similar, though not exact, to the intrinsic value of a company.

    - Market cap as of today is $37.4 billion.

    - Market cap is about 34% lower than the enterprise value today. It is still a good buy significantly undervalued. Could have been the best buy when the difference was about 50% - 60% back in March.

    - Dividend yield is strong at 4.7%.

    - Food industry leader / brand leader (so many famous small and large brands / small revenue drivers

    - One of the Oracle's core holdings

    - We know what KFT does. We can always buy, taste and test their products and their qualities at grocery stores and Wal Mart.

    - To me, KFT is one of the most undervalued, high-quality companies you can find now.

    Buy KFT now at 34% discount, hold KFT long-term while reinvesting dividends and sell KFT (if you want to. I don't want to.) when its market cap exceeds its enterprise value by at least 50% or more. It could be 5 years later or 10 years later or when a bull is at its peak.

    I hope this method could help you a little.

  • Report this Comment On June 29, 2009, at 12:03 PM, msfitts wrote:

    Again , the article seemed little more than a 'tease".

  • Report this Comment On August 26, 2009, at 11:01 AM, readhead7561 wrote:

    Thank you tshk1221 for this objective explanation of a good measure we beginners can use to our advantage; the kind of information I had hoped to find on this website. Every little bit helps.

  • Report this Comment On September 07, 2009, at 6:28 AM, ozzfan1317 wrote:

    You shouldnt blindly follow reccomendations to those above that have lost money. Look over a companys balance sheet before you invest. If you cant handle big price movements or are unable to regulary check your portfolio avoid speculative plays or companies that dont have rock solid fundamentals. It is your best bet to buy a great company at a reasonable price and be patient. Also never stop trying to learn you can never know too much.

  • Report this Comment On September 27, 2009, at 12:45 AM, wrldtrvlr wrote:

    Motley Fool has some solid stock ideas, but you have to make the "buy" decision yourself without putting it on autopilot and buying because an analyst and some discussion board gurus think it's a great stock.

    As a starting point and to help educate yourself on the stock market I think there's some wisdom to be found with TMF.

    However, as you become able to properly value the companies yourself and have an investing methodology that suits you, it can be used more as a place to garner some ideas for future investments.

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